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Digital Culture Links: November 11th 2010

Links for November 9th 2010 through November 11th 2010:

  • Great Scott! Over 35 Hours of Video Uploaded Every Minute to YouTube [YouTube Blog] – “… the amount of video uploaded to YouTube to 35 hours per minute. That breaks out to 2,100 hours uploaded every 60 minutes, or 50,400 hours uploaded to YouTube every day. If we were to measure that in movie terms (assuming the average Hollywood film is around 120 minutes long), 35 hours a minute is the equivalent of over 176,000 full-length Hollywood releases every week. Another way to think about it is: if three of the major US networks were broadcasting 24 hours a day, 7 days a week, 365 days a year for the last 60 years, they still wouldn’t have broadcast as much content as is uploaded to YouTube every 30 days.”
  • Hulu Brings in the Dough: $240M of Revenue in 2010 [NewTeeVee] – “Hulu is going to make more than $240 million in revenue in 2010, the company’s CEO Jason Kilar revealed at GigaOM’s NewTeeVee Live conference today. Kilar added that Hulu generated $108 million in revenue in 2009. Hulu had 30 million users in October 2010, who watched some 260 million content streams as well as 800 million ad streams during that month. Kilar said that Hulu now has 235 content partners. The company had 352 advertising clients in Q3. “The leading source of revenue is through advertising,” said Kilar, adding that more than 40 percent of money generated with content in this industry is generated through advertising. This has led Hulu to optimize its ad experience, and Kilar showed a few new features that the company will roll out in the future. Hulu will introduce personalized advertising, addressing users by name. “
  • How Conan O’Brien Beat Leno And Letterman [Fast Company] – Team CoCo rides the social media wave to ratings success: “I know what you guys are thinking: ‘Hey, it’s the guy from Twitter,'” joked Conan O’Brien, before launching into a mock-impression of his Internet fans. “Why am I doing that!” he began laughing. “Those people saved my ass! Talk about biting the hand that feeds you.” Indeed, a strong Internet following fed Conan, who debuted his new show last night on TBS, very well. Bolstered by his almost 2 million Twitter followers, a first-of-its-kind social media strategy, and an innovative digital team, Conan soared on the late-night scene with huge ratings, besting both David Letterman and arch-nemesis Jay Leno with 4.2 million viewers […]“Conan’s audience has been very vocal online, and he clearly made a smooth transition from Twitter to TBS,” said Steve Koonin, president of Turner Entertainment Networks.[…] Team Coco’s digital strategy a “brilliant launch campaign that incorporated social media better than I’ve ever seen.”
  • BBC iPlayer going international next year, will be either fee- or ad-supported [Engadget] – “The BBC’s iPlayer video-on-demand service has been an unqualified success since its rollout back in 2007 and now it’s taking the next logical step in expanding its reach: it’s going global. Such is the word from John Smith, the generically named head of BBC Worldwide, who sees the international market for British shows as “under-exploited” and wants to see the iPlayer opened up beyond the Queen’s home isles. Of course, since continental Europeans and North Americans aren’t subject to the same backbreaking TV license fee, there’ll be a new commercial element to the service, though the Beeb’s bigwigs have yet to figure out if that means users will have to pay a levy or put up with some ads.”
  • Ghoulish Facebook vandals mock Australian laws [SMH] – Tribute pages to young people who have died, being ‘defaced’, but is it illegal? “Also defaced was a tribute page to Chantelle Rowe, 16, who was found dead with her parents in their Adelaide home yesterday. Inappropriate messages and doctored photographs were posted to several tribute pages for Chantelle and her family, who police believe were killed in a triple murder. A cousin, Steven Rowe, wrote about the material on Facebook: “He even sent this shit to my inbox … thats my cousin and i honestly hope some [sic] kicks your head in!” But the user responsible for the messages replied: “I won’t go to jail … i’m not in Australia, therefore I cannot break the Australian law”. Victoria Police and South Australia Police both refused to comment, arguing no offence had been committed. However, Jesssica Chantelle Cook, 22, from Queensland, received a three-month suspended jail sentence in August for posting offensive material on a Facebook tribute page…”

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