Links for January 7th 2009 through January 8th 2009:

• How to Use Twitter for Marketing and PR (Good advice.)
• Apple Drops Anticopying Measures in iTunes [NYTimes.com] – In moves that will help shape the online future of the music business, Apple said Tuesday that it would remove anticopying restrictions on all of the songs in its popular iTunes Store and allow record companies to set a range of prices for them. Beginning this week, three of the four major music labels — Sony Music Entertainment, Universal Music Group and Warner Music Group — will begin selling music through iTunes without digital rights management software, or D.R.M., which controls the copying and use of digital files. The fourth, EMI, was already doing so. In return, Apple, whose dominance in online music sales gives it powerful leverage, agreed to a longstanding demand of the music labels and said it would move away from its insistence on pricing all individual song downloads on iTunes at 99 cents. Instead, the majority of songs will drop to 69 cents beginning in April, while the biggest hits and newest songs will go for $1.29. Others that are moderately popular will remain at 99″
• Raid Gaza! Editorial Games and Timeliness [News Games: Georgia Tech Journalism & Games Project] – “Raid Gaza! is a new editorial game about the Gaza crisis. Like editorial games should, it takes a strong position. But unlike so many, it also offers coherent gameplay that is related to the conflict it critiques. … The game is headstrong, suffering somewhat from its one-sided treatment of the issue at hand. But as an editorial, it is a fairly effective one both as opinion text and as game. It is playable and requires strategy, the exercise of which carries the payload of commentary. It’s release on user-contributed animation and games portal Newgrounds came on 30 December 2008, only three days after the Israeli Defense Forces launched airstrikes as a part of “Operation Cast Lead.” The rapidness with which the game was developed, combined with its relatively sophisticated ability to mount commentary through gameplay, underscore one of the biggest issues with editorial games.”