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Thinking Beyond the Real & Now at Media 140 Perth

Today was Media 140 Perth, a one-day event exploring brands, marketing and communications in the real-time web.  Many of the speakers were more business and PR orientated, but I presented a short talk about the longevity of real-time online conversations (ie online conversations also = online content) and suggested some ways in which businesses using real-time conversations and platforms like Twitter might go about ensuring the people they’re inviting into the conversation are doing so in a fully informed manner.  Here are the slides:

(The slides probably don’t make much sense without my narration, but comments are of course welcome.  If you were there at the presentation, comments from you are welcome to, although I’m sure most of you will prefer Twitter.)