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Let’s Get Physible? The Pirate Bay and 3d Printing

On 5 December 2013, I attended a fascinating symposium on 3D Printing: Social and Cultural Trajectories held at Swinburne University. It brought together industry, military, business and academic perspectives on the emergence and popularisation of 3d printing as a technology, a practice and a cultural form.

My paper focused on the relationship (or lack thereof) between 3D printing and peer-to-peer distribution networks, with particularly interest in The Pirate Bay who attempted to strategically position themselves as a locus of 3D printable designs or, as they dubbed them, physibles.

Here’s the slides and abstract from my paper:

In January 2012, the (in)famous BitTorrent hub The Pirate Bay (TPB) launched a new section dubbed ‘Physibles’, featuring links to files containing various 3d printable designs. The blog post announcing the new section argued with revolutionary zeal that in an era where most media and data are “born digital”, the “next step in copying will be made from digital form into physical form. It will be physical objects … We believe that things like three dimensional printers, scanners and such are just the first step. We believe that in the nearby future you will print your spare parts for your vehicles. You will download your sneakers within 20 years” (WinstonQ2038, 2012). Yet, despite The Pirate Bay’s seeming call to arms, eighteen months later the physibles section remains a tiny corner of the filesharing site, with less than 200 active files being shared, while Makerbot’s Thingiverse repository of 3d printable designs, or the print-and-sell service Shapeways, both show far more rapid growth. Moreover, a “3d Printing and Physibles” page on Facebook, launched shortly after TPB’s new section debuted, has over 39,000 likes and an active community. It is possible that the fact that TPB became the default source for 3d printable firearms designs after they were effectively banned from other repositories (Van Der Sar, 2013) has shaped the physible section; the top fifteen most seeded designed (ie shared by the most users) on TPB are either firearms of related accessories.

While the Thingiverse and other repositories have captured and held the attention of the Maker communities from which 3d printing emerged, this is beginning to change. In February 2013, HBO set and cease and desist letter, demanding that Fernando Sosa (and his company NuProto.com) stop selling a 3d printed iPhone charging dock created in the likeness of the distinctive Iron Throne from the HBO series Game of Thrones (Hurst, 2013). While the Iron Throne Dock is not the first legal battle over 3D printing (Thompson, 2012) it appears to have been one of the most high-profile battles (with the exception of the moral panic issue of 3d printing guns). Similarly, Shapeways, a popular online service selling bespoke 3d printed objects, despite only receiving 5 cease and desist letters in 2012, is proactively policing designs for those which may violate trademarks or copyright (Kharif & Decker, 2013). Where Shapeways draws the line, though, is hard to judge; a popular item on Shapeways at present is an iPhone 5 case modelled on the likeness of a Star Wars Stormtrooper.

In order to better understand the relationship between ‘piracy’ and certain aspects of 3d printing this paper will: (a) analyse the various media responses to launch of TPB’s physibles section; (b) examine the way that the physibles banner has been taken up elsewhere (for example, a “3d Printing and Physibles” Facebook page); (c) how TPB becoming the default source for 3d printable firearm designs shifted media reporting of physibles; and (d) how increasingly public cease and desist instructions from copyright holders may galvanise a more resistant ‘pirate’ movement in relation to 3d printing.

References.

Hurst, N. (2013, February 13). HBO Blocks 3-D Printed Game of Thrones iPhone Dock. Wired. Retrieved from http://www.wired.com/design/2013/02/got-hbo-cease-and-desist/

Kharif, O., & Decker, S. (2013, August 26). 3D-printed iPhone gear stirs Game of Thrones copyright clash. The Sydney Morning Herald. Retrieved from http://www.smh.com.au/digital-life/digital-life-news/3dprinted-iphone-gear-stirs-game-of-thrones-copyright-clash-20130823-2sgeq.html

Thompson, C. (2012, May 30). Clive Thompson on 3-D Printing’s Legal Morass. Wired. Retrieved from http://www.wired.com/design/2012/05/3-d-printing-patent-law/

Van Der Sar, E. (2013, May 10). Pirate Bay Takes Over Distribution of Censored 3D Printable Gun. TorrentFreak. Retrieved September 13, 2013, from http://torrentfreak.com/pirate-bay-takes-over-distribution-of-censored-3d-printable-gun-130510/

WinstonQ2038. (2012, January 23). Evolution: New category. The Pirate Bay. Retrieved from http://thepiratebay.sx/blog/203

The symposium itself was a fascinating event, with so many exciting ideas tabled. A number of the presentations are available here, while Matthew Rimmer did an outstanding job documenting and capturing the day, which he’s made available as a Storify feed.

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Digital Culture Links: Last Links for 2012.


Happy New Year, originally uploaded by Tama Leaver.

End of year links:

  • Best Memes of 2012: Editorial Choices [Know Your Meme] – The best memes of 2012, according to Know Your Meme:
    #10: Sh*t People Say
    #9: What People Think I Do
    #8: Overly Attached Girlfriend
    #7: Ehrmagerd
    #6: Ridiculously Photogenic Guy
    #5: Somebody That I Used to Know
    #4: Kony 2012
    #3: Call Me Maybe
    #2: Grumpy Cat
    #1: Gangnam Style
    Personally, I’d add Texts from Hillary, McKayla is Not Impressed and Binders Full of Women to the list!
  • Posterous Spaces backup tool available now [The Official Posterous Space] – Posterous adds the ability for users to download their entire Posterous sites as a zip file, complete with images and a usable (if dull) html interface. There hasn’t been a lot of movement with Posterous since the team were bought out by Twitter, so this new tool may signal the beginning of the end of the end for Posterous, which is a real shame since it’s still a more robust tool than Tumblr in a number of ways.
  • App sales soar in 2012 [Technology | The Guardian] – “Shiny new tablets and smartphones given as presents make Christmas Day and Boxing Day the two most lucrative days of the year for app sales. Yet in the apps economy, turkeys are a year-round phenomenon. Thousands of new apps are released every week for devices running Apple’s iOS and Google’s Android, but most sink without trace. With an estimated 1bn apps released so far on those two platforms alone, there are relatively few winners and many losers. This month, industry analyst Canalys claimed that in the first 20 days of November, Apple’s US App Store generated $120m (£75m) of app revenues, with just 25 publishers accounting for half of that. And 24 of those 25 companies make games, including the likes of Zynga, Electronic Arts and Angry Birds publisher Rovio. But analysts suggested in August that two-thirds of Apple store apps had never been downloaded – a lifeless long tail of more than 400,000 unwanted apps.”
  • 2012’s Most Popular Locations on Instagram [Instagram Blog] – “What was the most-Instagrammed place in the world this past year? The answer may surprise you. Out of anywhere else in the world, Bangkok’s Suvarnabhumi Airport tops the list. Over 100,000 photos were taken there last year! What other locations were popular in 2012? From Asia to Europe to North America, Instagrammers shared their view of the world. Read on for the full list:
    * Suvarnabhumi Airport (BKK) ท่าอากาศยานสุวรรณภูมิ in Bangkok, Thailand
    * Siam Paragon (สยามพารากอน) shopping mall in Bangkok, Thailand
    * Disneyland Park in Anaheim, California
    * Times Square in New York City
    * AT&T; Park in San Francisco
    * Los Angeles International Airport (LAX)
    * Dodger Stadium in Los Angeles
    * Eiffel Tower in Paris
    * Staples Center in Los Angeles
    * Santa Monica Pier in Los Angeles”
  • Wikipedia’s most searched articles of the year revealed [BBC News] – “A study of 2012’s most read Wikipedia articles reveals striking differences in what proved popular across the different language versions of the online encyclopaedia. Facebook topped the English edition while an entry for adult video actresses did best in Japan. Hua Shan – a Chinese mountain featuring “the world’s deadliest hiking trail” – topped the Dutch list. By contrast, cul-de-sacs were the German site’s most clicked entry. … Lower entries on the lists also proved revealing. While articles about Iran, its capital city Tehran and the country’s New Year celebrations topped the Persian list, entries about sex, female circumcision and homosexuality also made its top 10. …
    English language most viewed
    1. Facebook
    2. Wiki
    3. Deaths in 2012
    4. One Direction
    5. The Avengers
    6. Fifty Shades of Grey
    7. 2012 phenomenon
    8. The Dark Knight Rises
    9. Google
    10. The Hunger Games”
  • Bug reveals ‘erased’ Snapchat videos [BBC News] – Using a simple file browser tool, users are able to find and save files sent via Snapchat, an app that’s meant to share and then erase photos, messages and video. Not surprisingly really, since all communication online is, essentially, copying files of some sort or another.
  • Web tools whitewash students online [The Australian] – Universities offering web presence washing at graduation. Perhaps teaching grads to manage their own would be better.
    “Samantha Grossman wasn’t always thrilled with the impression that emerged when people Googled her name. “It wasn’t anything too horrible,” she said. “I just have a common name. There would be pictures, college partying pictures, that weren’t of me, things I wouldn’t want associated with me.” So before she graduated from Syracuse University last spring, the school provided her with a tool that allowed her to put her best web foot forward. Now when people Google her, they go straight to a positive image – professional photo, cum laude degree and credentials – that she credits with helping her land a digital advertising job in New York. “I wanted to make sure people would find the actual me and not these other people,” she said. Syracuse, Rochester and Johns Hopkins in Baltimore are among the universities that offer such online tools to their students free of charge …”
  • Mark Zuckerberg’s sister learns life lesson after Facebook photo flap [Technology | The Guardian] – A photo from Randi Zuckerberg’s Facebook page gets taken out of context and reposted on Twitter and she complains, then goes overtly moral, tweeting: “Digital etiquette: always ask permission before posting a friend’s photo publicly. It’s not about privacy settings, it’s about human decency”The Guardian’s take: “But what’s most odious about the episode is the high-handedness of Zuckerberg’s response. Facebook makes money when users surrender their privacy. The company has made it the user’s job to defend personal information, which otherwise might be made public by default. Got a problem with that? The company’s answer always has been that users should read the privacy settings, closely, no matter how often they change. … Eva Galperin said that while Facebook has made amendments to their privacy settings, they still remain confusing to a large number of people. “Even Randi Zuckerberg can get it wrong,” she said. “That’s an illustration of how confusing they can be.”
  • Twitter and Facebook get on the school timetable in anti-libel lessons [Media | The Guardian] – Some private schools in the UK are now embedding social media literacies into their curriculum, especially how to avoid defamation of others, and, I guess, how not to get sued. While it’d be nice to hear about more well-rounded literacies – like managing your identity online in its early forms – this is nevertheless a step in the right direction. I fear, though, a new digital divide might appear if social media literacies are embedded for some, not all.
  • Top Tweets of 2012: Golden Tweets – Twitter’s official list of top 2012 tweets, led by Barack Obama’s “Four more years” and in second place … Justin Bieber.
  • Facebook’s Poke App Is a Head-Scratcher [NYTimes.com] – Ephemeral Mobile Media: “.. it’s hard to grasp what the point of the Facebook Poke app really is. Poke, which came out last week, is a clone of Snapchat, an app popular among teenagers. Many have labeled Snapchat a “sexting” app — a messaging platform ideally suited for people who want to send short-lived photos and videos of you-know-what to get each other feeling lusty. The files self-destruct in a few seconds, ideally relieving you of any shame or consequence, unless, of course, the recipient snaps a screen shot. (Poke and Snapchat alert you if a screen shot has been taken.) It’s a bit of a head-scratcher for adults, like me and my Facebook friends, who aren’t inclined to sext with one another. We’re more used to uploading photos of pets, food, babies and concerts, which aren’t nearly as provocative. The most interesting aspect of Poke is that you can send photos and videos only of what you’re doing at that moment; you cannot send people a nice photo saved in your library …”
  • Game of Thrones tops TV show internet piracy chart [BBC News] – Game of Thrones has emerged as the most-pirated TV show over the internet this year, according to news site Torrentfreak’s latest annual survey. It said one episode of the series had racked up 4,280,000 illegal global downloads – slightly more than than its estimated US television audience. … Despite all the closures, one episode of of Game of Thrones racked up 4,280,000 illegal global downloads, according to Torrentfreak. That was slightly more than than its estimated US television audience. The level of piracy may be linked to the fact that the TV company behind it – HBO – does not allow Netflix, Hulu, Amazon Prime or other US streaming services access to its programmes. It instead restricts them to its own HBO Go online product, which is only available to its cable subscribers. Outside the US, Torrentfreak noted that Australia was responsible for a disproportionate amount of illegal copies of Game of Thrones…”
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Global Media Distribution and the Tyranny of Digital Distance

Here are the slides and audio from my paper ‘Global Media Distribution and the Tyranny of Digital Distance’ presented on Saturday, 20 October 2012 at Internet Research 13 in MediaCityUK, Salford:

The paper drifted somewhat from the original abstract, but in a nutshell asks why it is taking television networks so long to escape the tyranny of digital distance (in this instance embodied by the national delays in re-broadcasting overseas-produced television shows). I look at several examples, including the recent Olympics broadcasts, as well as the deep-seated resistance from commercial TV networks in Australia. I conclude following Mark Scott that the future is already here, in the visage of young viewers and Peppa Pig fans who will never know the broadcast schedule and that these are the viewers for whom networks should be preparing to entertain today.

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News and Trolls: Olympic Games Coverage in the Twenty-First Century

I’m at MediaCityUK in Salford for the annual Association of Internet Researchers conference (IR13) and today gave the first of three papers I’m involved with. Today’s was part of a great pre-conference session organised by Holly Kruse. My talk was called “News and Trolls: Olympic Games Coverage in the Twenty-First Century”; it’s very much a work in progress, but the slides are embedded below in case anyone’s interested.

Sadly I didn’t record the audio, so the slides may lack contextualisation.

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Digital Culture Links: August 29th through September 3rd

Links for August 29th through September 3rd:

  • Navigating the new multi-screen world: Insights show how consumers use different devices together – Google Mobile Ads Blog – New report funded by Google: “The New Multi-screen World: Understanding Cross-Platform Consumer Behavior” "discovered that 90% of people move between devices to accomplish a goal, whether that’s on smartphones, PCs, tablets or TV. We set out to learn not just how much of our media consumption happens on screens, but also how we use these multiple devices together, and what that means for the way that businesses connect with consumers. In understanding what it means to multi-screen, we discovered two main modes of usage:
    * Sequential screening where we move from one device to another to complete a single goal
    * Simultaneous screening where we use multiple devices at the same time
    We found that nine out of ten people use multiple screens sequentially and that smartphones are by far the most common starting point for sequential activity." [Full Report PDF]
  • UKNova made to halt television and radio torrent links [BBC News] – "UKNova has stopped offering BitTorrent links after becoming the latest file-sharing site to be targeted by copyright defenders. Its administrators said they took the action after receiving a demand from the Federation Against Copyright Theft (Fact). UKNova had pitched itself as a free catch-up TV and radio service and had asked its members not to add material available for sale elsewhere. It has been in operation since 2003. UKNova's use of BitTorrent links meant it did not keep any pirated material on its own servers, but rather provided the means for its members to download and upload material to and from each others' computers. […] Unlike many other file-sharing sites, UKNova did not run adverts on its pages. One of its administrators said it was not run for profit, had survived purely from voluntary donations and nobody involved had been paid."
  • Apple kills Star Trek [YouTube] – Clever re-dub of classic Star Trek: The Next Generation footage in the aftermath of Apple's patent lawsuits. Things don't go well for the Enterprise!
  • Are Apple’s innovations inside us now? [CNN.com] – Douglas Rushkoff: "Imagine that we were just developing spoken language for the first time. And someone came up with a new word to describe an action, thought or feeling — like "magnify" or "dreadful." But in this strange world, the person who came up with the word demanded that anyone else who used it pay him a dollar every time the word was uttered. That would make it pretty difficult for us to negotiate our way to a society that communicated through speech. That's the way the patent wars on smartphone and tablet advances are beginning to feel to me. […] Usually, advancements of this sort are developed through consortia of companies. The HTML standards through which the Web is rendered are not owned by a single company, but developed together and used by everyone. Imagine if one musical instrument company owned the patent on the piano keyboard, and another on the tuning of a violin. Or what if every typewriter company had to develop its own layout of letters?"
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Digital Culture Links: August 22nd

Links – catching up – through to August 22nd:

  • Instagram 3.0 – Photo Maps & More [Instagram Blog]– Instagram releases a substantial new update for iOS and Android, adding a new photo maps feature. If the user chooses to do so, the photo maps places all geotagged photos onto an interactive map of the globe which can be navigated by Instagram users’ contacts.
    Instagram 3.0 – Photo Maps Walkthrough from Instagram on Vimeo.

    While the maps function is being rolled out with very clear warnings about revealing locations publicly – with tools to remove geotags from some, groups or all photos – this rollout will no doubt remind (and shock many) users that the geographic tags on their photos mean that these aren’t just photos – they’re important and complex assemblages of data that can be reused and repurposed in a variety of ways.

  • Google to push pirate sites down search results [BBC – Newsbeat] – “Google is changing the way it calculates search results in an effort to make sure legal download websites appear higher than pirate sites. The world’s biggest search engine announced the change in a blog post on its website. The move has been welcomed by record companies in the UK and Hollywood film studios. Movie and music firms have complained in the past that Google should have been doing more to fight piracy. They say searching for an artist, song or film often brings up pages of illegal sites, making it hard to find a place to download a legal version. From next week, search results will take into account the number of “valid copyright removal notices”. Sites with more notices will rank lower, although Google has not said what it considers a valid notice.”
  • Gotye – Somebodies: A YouTube Orchestra [YouTube]– Fantastic remix by Gotye, using a huge range of fan remixes of Somebody that I Used to Know and mashing them together. Comes with a full credits list, too: http://gotye.com/reader/items/original-videos-used-in-somebodies-a-youtube-orchestra.html (A great example for Web Media 207.)
  • Facebook removes ‘racist’ page in Australia [BBC News] – “A Facebook page that depicted Aboriginal people in Australia as drunks and welfare cheats has been removed after a public outcry. The Aboriginal Memes page had allowed users to post jokes about indigenous people. An online petition calling for the removal of “the racist page” has generated thousands of signatures. The government has also condemned it. The page’s creator is believed to be a 16-year-old boy in Perth, reports say. “We recognise the public concern that controversial meme pages that Australians have created on Facebook have caused,” Facebook said in a statement to local media. A meme is an idea that spreads through the internet.”
  • Twitter ‘sorry’ for suspending Guy Adams as NBC withdraws complaint [Technology | guardian.co.uk] – “Twitter on Tuesday reinstated the account of a British journalist it suspended for publishing the email address of an executive at NBC, which had been attracting a significant amount of incoming fire over its Olympics coverage. The incident has not done Guy Adams of the Independent much harm. Apart perhaps from a little hurt pride, he has returned to the twittersphere with tens of thousands of new followers. For NBC, it was another blow to its already battered reputation over its coverage of the London Olympic Games. But Twitter found itself in a deeply unfamiliar situation: as the subject of one of the firestorms of indignation that characterises the platform, but which are usually directed at others.”
  • Murdoch’s tablet The Daily lays off nearly a third of its staff [Media | guardian.co.uk] – “The Daily, Rupert Murdoch’s tablet newspaper, has laid off close to a third of its staff just 18 months after its glitzy launch. Executives at the News Corp-owned title told its 170 employees on Tuesday that 50 of them would be let go. Sources told the Guardian that security staff were brought onto the Daily’s editorial floor at News Corp in New York to escort the laid-off employees out of the building. Earlier this month the paper’s editor-in-chief Jesse Angelo denied reports that the media giant had put the title “on watch” and was considering closing it. In a statement Tuesday Angelo said the title was dropping its opinion section and would be taking sports coverage from Fox Sports, also part of News Corp, and other partners. In another cost-saving move the title will also stop producing pages that can be read vertically and horizontally on a tablet, sticking to straight up and down.”
  • If Twitter doesn’t reinstate Guy Adams, it’s a defining moment [Dan Gillmor | Comment is free | guardian.co.uk] – “Once again, we’re reminded of a maxim when it comes to publishing on other people’s platforms: we publish at their sufferance. But there’s a corollary: When they take down what we publish, they take an enormous risk with their own futures.
    This time, Twitter has suspended the account of a British journalist who tweeted the corporate email address of an NBC executive. The reporter, Guy Adams of the Independent, has been acerbic in his criticisms of NBC’s (awful) performance during the Olympics in London. Adams has posted his correspondence with Twitter, which claims he published a private email address. It was nothing of the kind, as many, including the Deadspin sports blog, have pointed out. … What makes this a serious issue is that Twitter has partnered with NBC during the Olympics. And it was NBC’s complaint about Adams that led to the suspension. That alone raises reasonable suspicions about Twitter’s motives.”
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