Digital Culture Links: October 18th 2010
Links for October 13th 2010 through October 18th 2010:
- Facebook in Online Privacy Breach; Applications Transmitting Identifying Information [WSJ.com] – *sigh* “Many of the most popular applications, or “apps,” on the social-networking site Facebook Inc. have been transmitting identifying information—in effect, providing access to people’s names and, in some cases, their friends’ names—to dozens of advertising and Internet tracking companies, a Wall Street Journal investigation has found. The issue affects tens of millions of Facebook app users, including people who set their profiles to Facebook’s strictest privacy settings. The practice breaks Facebook’s rules, and renews questions about its ability to keep identifiable information about its users’ activities secure. […] The Journal found that all of the 10 most popular apps on Facebook were transmitting users’ IDs to outside companies. […] include Zynga Game Network Inc.’s FarmVille, with 59 million users, and Texas HoldEm Poker and FrontierVille. Three of the top 10 apps, including FarmVille, also have been transmitting personal information about a user’s friends to outside companies”
- Apple stores teeming with germs [WA Today] – Finally, viruses come to Apple! 😛 “A leading Australian expert in infectious diseases says people who use display iPads and iPhones at Apple stores are risking serious infections and the company should do more to maintain hygiene. The call by Professor Peter Collignon, the director of infectious diseases and microbiology at the Australian National University, follows research that found a higher risk of transmitting pathogens from glass surfaces like iPads to human skin. “You wouldn’t have hundreds of people using the same glass or cup, but theoretically if hundreds of people share the same keyboard or touch pad, then effectively that’s what you’re doing,” Collignon said in a phone interview.”
- Facebook and Microsoft Team Up on Social Search [NYTimes.com] – Searching your social graph? “Bing just got a little more help from its friend, Facebook. On Wednesday, Microsoft announced that Facebook users would be able to see recommendations and relevant links from their friends in search results on Bing. “It isn’t just about the common connections between data and the offline world, it’s about the connections between people,” said Yusuf Mehdi, a senior vice president of online business at Microsoft, during an event held at Microsoft’s campus in Mountain View, Calif. Mr. Mehdi gave the example of a Bing user trying to decide whether or not to see the science fiction film “Inception.” When a user searches for the film on Bing, information about how many of their friends “liked” the movie on Facebook and relevant links they have shared will appear alongside reviews, ticketing information and movie show times, he said. […] Facebook and Microsoft are increasingly deepening ties, perhaps in an effort to better fend off a common adversary, Google”
- Unlogo – Nifty! “Unlogo is a web service that eliminates logos and other corporate signage from videos. On a practical level, it takes back your personal media from the corporations and advertisers. On a technical level, it is a really cool combination of some brand new OpenCV and FFMPEG functionality. On a poetic level, it is a tool for focusing on what is important in the record of your life rather than the ubiquitous messages that advertisers want you to focus on. In short, Unlogo gives people the opportunity to opt out of having corporate messages permanently imprinted into the photographic record of their lives.” [Video: http://vimeo.com/14566198]
- Facebook keeps ‘deleted’ user photos for years [WA Today] – “Even if you delete incriminating photos on your Facebook profile, the company is keeping them accessible to anyone online for up to 30 months. The social networking site admitted it had been keeping deleted photos for a “limited” amount of time. But users who have kept the direct link to photos that were originally uploaded to the social networking site have been able to still gain access to them months, even years after deletion. In one report, a Facebook user said they had deleted an image from the site 2.5 years ago (30 months), and that it was still available to see on the site. Another said a photo from April 2009 was still accessible after it was deleted.”
- Baby Born From 20-Year-Old Frozen Embryo [io9] – “Cryopreservation was once the domain of sci-fi novels and B-rate movies. (Think Encino Man.) But it’s increasingly real, as the recent birth of a healthy boy from a frozen embryo created 20 years earlier shows. The birth, which is reported in a study in the online edition of the journal Fertility and Sterility, sets a record. Until now, no embryo frozen for this long has resulted in a live birth. The 42-year-old mother of the boy, who is not named in the study, began trying to get pregnant using IVF ten years ago. At the time, she and her husband received embryos from a heterosexual couple who had themselves undergone IVF. That couple had anonymously donated their leftover embryos after the woman successfully gave birth. Thing was, they did so in 1990 …”
- Half of second-hand mobile phones contain personal data [SMH] – “Consumers are unwittingly passing much of their most private personal data to strangers when they discard mobile phones, with intimate photos and credit card numbers and pins frequently left on handsets, according to new research. An analysis of 50 handsets bought from second-hand resellers on eBay found that more than half contained personal messages or photos, according to exclusive research from the mobile and forensics experts Disklabs. More than 60 per cent still contained phone numbers left on a call log. A number were sold with pornographic material still on the phone. […] Personal security information, including home address, credit card numbers and pin numbers, was on 26 of the handsets.”
Digital Culture Links: October 12th 2010
Links for October 10th 2010 through October 12th 2010:
- Simpsonic Business as Usual? [Antenna] – Jonathan Gray’s excellent piece discussing the tensions evident in Bansky’s Simpsons’ opening sequence: “… it leaves us with uncomfortable questions about Groening and co. How are they complicit, and are they simply making this a joke so that they and we can say, “Oh yes, that is bad, isn’t it? But we know about it, so it’s all okay. Let’s just get back to business as usual, shall we? Pass the Cheetos”? I was left with many conflicting responses here myself, on one hand thinking it was a brilliant statement, on the other hand feeling deeply uncomfortable that this is the show’s response to its labor practices – making an opening credit sequence rather than actually fucking doing something about them. Yet, the contestation of authorship in which the sequence engages leaves us wondering whether the American animators (who are largely responsible for the couch gags, by the way – these rarely involve the writers) can do anything about The Simpsons Factory.”
- Traditional developers look to Facebook games for inspiration [WA Today] – The rise of casual gaming: “While casual games might seem like innocuous time wasters, the sort of drop-in, drop-out games played on Facebook, mobile phones and through web portals have seen revenue grow from $US300 million in 2005 to at least $US3 billion ($3.05 billion) today. The real-time farming simulation game, FarmVille, made for Facebook and smartphones by the developer Zynga, has more than 62 million active users, which is equivalent to about 10 per cent of Facebook users. […] While console-game developers charge a large upfront fee, casual-games revenue is derived through micro-transactions. “You may see 90 per cent or more of your audience never pay you a dime,” Kozik says. “They engage in the game absolutely free and can see if it is something that appeals to them or not. Then the 10 per cent or less who do pay more than justifies the continued expansion of the game.” Casual and social games are less expensive to develop than console games.”
- Apple Awarded Trademark for “There’s an App for That” [Mashable] – There’s a trademark for that: “Apple has filed a trademark application for the company’s now ubiquitous catchphrase, “There’s an app for that.” Apple filed for the trademark back in December 2009, citing first commercial use of the phrase on January 26, 2009, per trademark documentation. The trademark was filed in the Advertising, Business and Retail Services, Computer and Software Services and Scientific Services categories. The trademark applies to “retail store services featuring computer software provided via the Internet (Internet) and other computer and electronic communication networks; retail store services featuring computer software for use on handheld mobile digital electronic devices and other consumer electronics.””
- The Search – Is Your Web Identity Hurting Your Employment Chances? [NYTimes.com] – Web presences as (un)intended CVs: “You looked wonderful on your résumé. Your references raved about you. The interview went swimmingly. Yet you didn’t get the job. Oh, no: did they see that Facebook photo of you dancing on a table? Or find out that you’re six months behind on your mortgage payment? You may never know why you weren’t hired, but be aware that background checks can make or break a job application. And in a data-rich world, the person with the fewest red flags may get the job. Little hard research has been done on how hiring managers use the Internet to vet applicants. But you should assume that they are at least looking you up on search engines. So it’s wise to review the results of a quick search of your name. It is very hard to remove anything questionable about yourself from a search engine, but you can at least push it lower by adding positive entries, said Barbara Safani, owner of Career Solvers, a career management business in New York. “
- Short Attention Spans for Web Videos [NYTimes.com] – I suspect the quality of the content matters, too! “After watching an online video for a full minute, 44.1 percent of viewers will have clicked away, according to Visible Measures. But an outsize slice of that loss occurs in the first 10 seconds, during which 19.4 percent of a video’s audience defects. This phenomenon, known as “viewer abandonment,” is of intense interest to those who make online videos or advertise alongside them. Visible Measures studied the abandonment rate of 40 million videos over seven billion viewings. Music videos had especially high rates of abandonment, as did videos slow to reach a punchline — for example, a Budweiser ad about a man humiliated while buying pornography, which loses nearly 40 percent of viewers in the first 10 seconds. “It took a shocking 12 seconds to get to the conceit,” said Matt Cutler, the head of research at Visible Measures.”
- Keeping Our Distance, the Facebook Way [NYTimes.com] – It’s all about the weak ties: “Facebook is the best distancing tool since the creation of the Christmas card. Sending holiday greeting cards began in the 1850s in England and spread quickly as a way to stay in touch with far-flung friends and relatives. The cards, whether religious or not in theme, went to people you rarely wrote to and even more rarely spoke to, but for whom you still had a measure of affection — or curiosity. You wanted to know what was going on in their lives, and one exchange a year did the trick. The cards kept the people in your social network at a distance, while maintaining ties to them. I recall my parents sending and receiving Christmas cards. I did it for a year after I married, but I stopped because it was just too much work. Facebook, which tries to replicate our real-world relationships online, now helps me maintain those connections. But it does cards one better. It preserves the weak ties in my social network without creating obligations.”
- 10 Unbelievable Twitter Stories [Oddee.com] – A bit silly, but some useful extreme stories of what Twitter communication is very good for (and very bad for).
- Bathurst delay angers viewers [The Age] – Interesting idea; I don’t think a social media blackout would work, but there are definitely issues to sort out: “A social media blackout is needed when watching so-called live sport. The poor TV networks just can’t win when it comes to sport. They regularly get canned for cutting away from the action to screen ads. But Sunday’s Bathurst 1000 race was so tight that Seven claims it didn’t want to risk missing too much of the action. Instead, the network started pausing the coverage to drop in ad breaks. As a result, the broadcast was almost half an hour behind the race by the time the cars crossed the finish line. […] Rather than treat viewers like idiots, perhaps the networks should start treating them like a precious commodity that will dry up if not handled with care. This means being honest when live sport isn’t really live.”
“I’m on a horse … cow.”
Unless you’ve been buried under a rock, you’ve probably heard of the amazing successful Old Spice viral video marketing campaign (I’ve mentioned it here, and here). Since the original videos became popular, there have been a lot of parodies, but the recent “Smell Like a Monster” parody video from Sesame Street is just brilliant, so here you go:
PS If you really don’t get why that’s funny, re-watch it after you’ve check out the original ad:
(Which has now clocked over 20 million views on YouTube!) [Via Peter Black]
Facebook finally lets you export all of YOUR data!
Sure, in part it’s a defensive public relations move in the face of The Social Network, and in part a pre-emptive reply to Diaspora and similar social networks touting better control over your information, but it is nevertheless a massive step in the right direction as Facebook finally allows users to easily download all of their personal information. Here’s a quick video explaining how:
This feature is rolling out over the next few days, and while I’m deeply curious how the information is formatted (since this will determine how hard it is to import into a different network), I commend Facebook for taking a step in the right direction (of course, they’ve still got a lot of work to do in other areas).
Google TV Outside the US?
After announcing the service earlier this year, Google today began the hard sell of their forthcoming Google TV platform. It has hardware and software components, with the hardware either wired into new TVs (such as the flagship Sony Internet TV) or via a connected box (like a tuner or Apple TV box), but its main innovation is what looks to be a pretty sophisticated but non-threatening interface which combines web video, broadcast tv and recorded media. While it’s not out yet, it’s worth taking a look at the Quick Tour of Google TV as it demonstrates most of the capabilities and really emphasises how an application-driven web tv experience could be something pretty impressive. Twitter, for example, have already announced their Google TV app will come bundled in the initial software.
As Google moves further and further into the domain of big media distributors, there will inevitably be something of a power struggle, as this quote from the New York Times reminds us:
Google TV has been in talks with the major networks and Hollywood studios about optimizing their Web sites for TV screens and about obtaining data about their programs for search purposes. But one executive described the relationship between Google and the networks as being at the “first date” stage.
According to executives involved, some networks want Google to share revenue from the ads that it overlays on videos. Some want Google to weed out illegal Internet sources of their shows and make sure that their marquee programs still stand out on a service that potentially levels the playing field for all makers of video.
The struggle for our TV screens will reach new heights, and even the Apple TV box looks positively safe and conservative in comparison. Given the ongoing war between corporate copyright owners and unauthorised downloaders, Google TV seems like a fertile battleground since the experience of watching either streaming tv or unauthorised downloads may be very similar (with the absence of ads for unauthorised downloads being potentially the only meaningful difference).
For those of us outside the US, the question of international versions of this service is a thorny one. For each and every country, Google will have to negotiate new relationships with the existing broadcasters. Indeed, the analogue-era tradition of cutting the globe into national zones for the purposes of media distribution looks even more arbitrary than ever as the web and television edge even closer together. Certainly, there is the potential for the tyranny of digital distance to really throw a spanner in Google’s no doubt global aspirations for Google TV, but looking through Australian eyes, the service would definitely be welcomed by viewers. Indeed, if Google negotiate carefully, they can probably win the support of the networks, too, who are all seeking to profit on catch-up tv services. From ABC’s iView to Plus7, Nine’s FixPlay, Ten’s Full Episodes and Video site and even SBS’s developing catch-up service all the Australian national broadcasters have presences online from which viewers can stream full episodes. With some minor tweaks, most of these services could easily be optimised for Google’s TV platform.
Tama Leaver dot Net by Tama Leaver is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.