Angry Birds’ Mighty Eagle: ‘We have expanded the market for games’ [Technology | guardian.co.uk] – They may be familiar, but the stats around Angry Birds remain startling, starting with the franchise’s 700m downloads across all platforms – a figure likely to top 1bn sometime in 2012. The original iPhone game is the biggest-selling paid app ever on both the UK and US App Stores according to Apple, with follow-ups Angry Birds Seasons and Angry Birds Rio also in the top 10 in both countries.More than 1m people have reviewed the Android version of Angry Birds on Google’s Android Market, and Rovio has sold 25m plush toys so far. On the back of that, there are now more than 20,000 licensed Angry Birds products on sale […] Next up is Angry Birds Space, with a 22 March launch that will include a game, animated content, physical products and books. Rovio is working with NASA on the project, and National Geographic on the book, with more products to come. “It’s the first time we have everything available on launch day: animation, toys, books, candy, everything,” says Vesterbacka.”
Zynga Seeks to Broaden Reach With New Gaming Platform [NYTimes.com] – “Zynga, the creator of FarmVille, Words With Friends, Mafia Wars and other popular social games, is going to start supplying friends for those who are lacking. The company announced a new gaming platform on Thursday that will match up players who do not know one another but who have a mutual interest in getting the crops in and spelling words with J, Q and X. The goal is to make social gaming, which was pretty easy to begin with, even easier for everyone. The platform will be introduced in a trial version on Zynga.com later this month. The move is likely to reduce Zynga’s reliance on Facebook, something analysts have said the company needs to do. Most Zynga games are played on that social network, which derives 12 percent of its revenue from Zynga. In the future, hard-core players will most likely go to Zynga’s own site, finding not only Zynga games but also offerings from independent developers.”
The dirty job of keeping Facebook clean [Culture Digitally] – Fascinating post looking at Facebook’s leaked content moderation manual “Abuse Standards 6.1: Operation Manual for Live Content Moderators” which reveals a great deal about how Facebook decides what to delete and what to effectively sanction. As Gillespie says:”Facebook or otherwise, it’s hard not to be struck by the depravity of some of the stuff that content moderators are reviewing. It’s a bit disingenuous of me to start with camel toes and man-man foreplay, when what most of this document deals with is so, so much more reprehensible: child pornography, rape, bestiality, graphic obscenities, animal torture, racial and ethnic hatred, self-mutilation, suicide. There is something deeply unsettling about this document in the way it must, with all the delicacy of a badly written training manual, explain and sometimes show the kinds of things that fall into these categories.”
BBC iPlayer Booms in Australia [The Next Web] – “Two months after BBC Worldwide launched its global iPlayer app to 11 Western European countries in July, the app arrived in Australia, followed swiftly by Canada and then Scandinavia. The global BBC iPlayer app is a Video-on-Demand (VoD) pilot (paid) subscription service that differs from the UK version of iPlayer, in that it gives international users access to an extensive archive of classic and contemporary British TV programmes. Whilst it was initially restricted to iPads, it was finally rolled out to the iPhone and iPod Touch too. Australia is now the biggest market for global iPlayer, and is giving BBC Worldwide, the commercial arm of the BBC, significant consumer insight as the company begins to look beyond the current pilot phase. Access to BBC iPlayer content in Australia costs AU$9.49 a month, or AU$89.99 a year, and an equivalent figure in Euros and Canadian dollars.”
Author raises $1m to self-publish Order of the Stick webcomic book [Books | guardian.co.uk] – “The author of a self-published webcomic about a band of heroes in a fantasy role-playing world has raised more than $1m (£600,000) from fans on “crowdfunding” website Kickstarter to bring his stories back into print, making The Order of the Stick the richest creative work in the crowdfunding site’s history. Author and illustrator Rich Burlew launched The Order of the Stick online in 2003. Following the comic fantasy adventures of a collection of stick figures in a role-playing game world as they struggle with enemies and the rules of the game, much of the story is available online for free, but Burlew also began self-publishing parts of it in paper format in 2005. When the costs of keeping it in print proved too high, Burlew turned to Kickstarter following repeated demands from readers, launching a project in January to raise the $57,750 he needed to rerelease the books in print. Yesterday, he closed his fundraising project with 14,952 backers and $1,254,120 raised …”
Links for March 16th 2011 through March 20th 2011:
Why Curation Is Just as Important as Creation [Mashable] – “The folks who run the online galleries — the curators — aren’t asking permission or giving a revenue share, which means that content creators need to get comfortable with the idea that in the new world of the link economy, curating and creating aren’t mutually exclusive. Exhibit A: Seth Godin. He is one of the web’s best-known marketing wizards. […]. And he says that content creators can’t ignore curation any longer. “We don’t have an information shortage; we have an attention shortage,” Godin said. “There’s always someone who’s going to supply you with information that you’re going to curate. The Guggenheim doesn’t have a shortage of art. They don’t pay you to hang paintings for a show — in fact you have to pay for the insurance. […] As Godin sees it, power is shifting from content makers to content curators: “If we live in a world where information drives what we do, the information we get becomes the most important thing. The person who chooses that information has power.””
Why Do We Hate Rebecca Black? [Brow Beat] – “It’s Fri-ee-day! Here in New York, where the long-awaited sunshine is making everyone slightly loopy, “Friday”—Rebecca Black’s so-awful-it’s-kind-of-genius viral sensation—makes for a highly appropriate soundtrack. Like her lyricists, I, too, can barely form coherent sentences, because we-we-we so excited about all the fun ahead of us tonight. A quick recap, for anyone who’s missed the frenzy: Rebecca Black, an eighth-grader from Orange County, recorded a song and produced a video with vanity label Ark Music Factory, which specializes in tweenybopper “artists.” Last week, Black’s video starting ricocheting around the Web, to the delight and horror of millions of viewers. No one, it seems, can believe that anything this terrible could possibly exist. […] So her parents paid $2,000 for her to pretend to be a star. […] and for an unexpected dose of media training.
xxx marks the spot [SMH] – “The group in charge of internet addresses has opened the door for adult-content websites ending with .xxx but delayed deciding whether to open the floodgates for other suffixes. The non-profit internet Corporation for Assigned Names and Numbers (ICANN) board voted to approve a petition to add .xxx to the list of “generic top-level domains” – endings that include .com, .net and .org. […] The request had been rejected about five years ago and was reconsidered after an appeal.”
Bullying Video’s “Little Zangief” A Hero Online [WA Today] – “It was inevitable. The Sydney boy who retaliated against a younger student at school after an apparent bullying attack has been transformed from a victim to an online hero. Since video of the incident at a western Sydney school this week was posted online, it immediately went viral. The 16-year-old “victim” has been dubbed “Little Zangief” – a character from the Street Fighter video game – and likened to the Incredible Hulk and The Punisher, with websites, mash-up videos and even a Twitter account set up in his honour. The video, which has since been featured on US and British news sites, shows a smaller 12-year-old boy punching the bigger boy. The bigger boy then picks up his tormentor and throws him to the ground. The issue dominated talkback radio after it happened.” [More at Know Your Meme] [More Remixes]
40th anniversary of the computer virus [Net Security] – “1971: Creeper: catch me if you can. While theories on self-replicating automatas were developed by genius mathematician Von Neumann in the early 50s, the first real computer virus was released “in lab” in 1971 by an employee of a company working on building ARPANET, the Internet’s ancestor. Intriguing feature: Creeper looks for a machine on the network, transfers to it, displays the message “I’m the creeper, catch me if you can!” and starts over, thereby hoping from system to system. It was a pure proof of concept that ties the roots of computer viruses to those of the Internet.”
The Rise of Twitter Poetry [NYTimes.com] – “… there’s evidence that the literary flowering of Twitter may actually be taking place. The Twitter haiku movement — “twaiku” to its initiates — is well under way. Science fiction and mystery enthusiasts especially have gravitated to its communal immediacy. And even litterateurs, with a capital L, seem to be warming to it. For two years, John Wray, the author of the well-regarded novel “Lowboy,” has been spinning out a Twitter story based on a character named Citizen that he cut from the novel, a contemporary version of the serialization that Dickens and other fiction writers once enjoyed. “I don’t view the constraints of the format as in any way necessarily precluding literary quality,” he said. “It’s just a different form. And it’s still early days, so people are still really trying to figure out how to communicate with it, beyond just reporting that their Cheerios are soggy.””
Links for December 7th 2010 through December 13th 2010:
The state, the press and a hyperdemocracy [Unleashed (Australian Broadcasting Corporation)] – Mark Pesce provokes a much larger debate about Wikileaks … is it really ‘the press’? “WikiLeaks is the press, but not the press as we have known it. This is the press of the 21st century, the press that comes after we’re all connected. Suddenly, all of the friendliest computers have become the deadliest weapons, and we are fenced in, encircled by threats – which are also opportunities. This threat is two-sided, Janus-faced. The state finds its ability to maintain the smooth functioning of power short-circuited by the exposure of its secrets. That is a fundamental, existential threat. In the same moment, the press recognises that its ability to act has been constrained at every point: servers get shut down, domain names fail to resolve, bank accounts freeze. These are the new selection pressures on both sides, a sudden quickening of culture’s two-step.”
The Atlantic Turns a Profit, With an Eye on the Web [NYTimes.com] – The Atlantic turns a profit by thinking digitally, and employing bloggers: “How did a 153-year-old magazine — one that first published the “Battle Hymn of the Republic” and gave voice to the abolitionist and transcendentalist movements — reinvent itself for the 21st century? By pretending it was a Silicon Valley start-up that needed to kill itself to survive. The Atlantic, the intellectual’s monthly that always seemed more comfortable as an academic exercise than a business, is on track to turn a tidy profit of $1.8 million this year. That would be the first time in at least a decade that it had not lost money. Getting there took a cultural transfusion, a dose of counterintuition and a lot of digital advertising revenue. “We imagined ourselves as a venture-capital-backed start-up in Silicon Valley whose mission was to attack and disrupt The Atlantic,” […] “In essence, we brainstormed the question, ‘What would we do if the goal was to aggressively cannibalize ourselves?’””
Angry Birds, Flocking to Cellphones Everywhere [NYTimes.com] – “It sounds like a tough sell: a game that involves catapulting birds at elaborate fortresses constructed by evil pigs. But Angry Birds, a hit game by Rovio, a small Finnish company, is one of the unlikeliest pop-culture crazes of the year — and perhaps the first to make the leap from cellphone screens to the mainstream. Angry Birds, in which the birds seek revenge on the egg-stealing pigs, is meant to be easily played in the checkout line and during other short windows of downtime — but some players have trouble stopping. Rovio says people around the world rack up 200 million minutes of game play each day. (Put another way, that is 16 human-years of bird-throwing every hour.) The game has inspired parodies, homages and fervent testimonials. Homemade Angry Birds costumes were big hits on Halloween. Conan O’Brien demonstrated the game in a YouTube video promoting his new show, and a sketch from an Israeli TV show about a birds-and-pigs peace treaty was popular online ….”
Assange And WikiLeaks Have Parallels With Spycatcher [SMH] – Malcolm Turnbull on Wikileaks: “Governments and politicians should be careful not to make a martyr of Assange and fools of themselves. Julia Gillard’s claim that Assange had broken Australian laws, when it is clear he has not, demonstrates how out of her depth she is. One may well ask whether her denunciations would be so shrill if the documents had been handed to a powerful newspaper group – if the contents were being dribbled out by The Australian, would she be accusing Rupert Murdoch of high crimes and misdemeanours? Assange is an Australian citizen. No matter how much the government disapproves of his actions, it should make it clear that he is entitled to return to Australia if he wishes and to receive consular assistance if the charges of sexual assault proceed in Sweden.”
Wikileaks and the Long Haul [Clay Shirky] – Some thoughts from Clay Shiry regarding Wikileaks which are well worth reading: “Over the long haul, we will need new checks and balances for newly increased transparency — Wikileaks shouldn’t be able to operate as a law unto itself anymore than the US should be able to. In the short haul, though, Wikileaks is our Amsterdam. Whatever restrictions we eventually end up enacting, we need to keep Wikileaks alive today, while we work through the process democracies always go through to react to change. If it’s OK for a democracy to just decide to run someone off the internet for doing something they wouldn’t prosecute a newspaper for doing, the idea of an internet that further democratizes the public sphere will have taken a mortal blow.”
Links for October 25th 2010 through November 1st 2010:
WikiLeaks on the wars in Iraq and Afghanistan [The New Yorker] – “Whether WikiLeaks will prove over time to be a credible publisher of such truths is another question. Assange disclosed the names of informants in some of the war reports, even though doing so might endanger them and possibly cause their death. […] If the organization continues to attract sources and vast caches of unfiltered secret documents, it will have to steer through the foggy borderlands between dissent and vandalism, and it will have to defend its investigative journalism against those who perceive it as a crime. Assange is animated by the idea of radical transparency, but WikiLeaks as yet lacks a fixed address. Nor does it offer its audiences any mechanism for its own accountability. […] if WikiLeaks cannot learn to think efficiently about its publishing choices, it will risk failure, not only because of the governmental opponents it has induced but also because so far it lacks an ethical culture that is consonant with the ideals of free media.”
MI6 chief red over daughter’s Facebook shot [The Age] – This seems a ridiculous media beat-up to me: “British spy chief John Sawers is facing public embarrassment after his daughter posted a photo of herself posing with a gold Kalashnikov rifle on Facebook. Oxford graduate Corinne Sawers, 23, is seen standing in front of a family Christmas tree holding the gold-plated weapon – similar to those found among Saddam Hussein’s treasures after the 2003 Iraq invasion – in her profile pictures, The Sunday Mirror reports. The gun is a decommissioned Kalashnikov and is believed to have been a gift to Corinne’s father, MI6 boss Sir John, as a memento of his time in Iraq. All of Corinne’s 873 Facebook friends, and tens of thousands of their friends globally, can see her gun-toting picture on the networking site.”
New Zealand is still Middle-earth: A summary of the Hobbit crisis [Observations on film art] – An outstanding summary by Kristin Thompson of the issues surrounding the ill-advised actors’ boycott of Peter Jackson’s The Hobbit, the subsequent debates, deliberations and the eventual change in New Zealand’s laws to accommodate the production and any other films with budgets of $NZ150 million (James Cameron is supposedly looking at shooting Avatar 2 and 3 there). If nothing else, the whole debate shows just how deeply tied New Zealand is not with Middle Earth, both metaphorically and emotionally.
LimeWire file-sharing site shut down in US [BBC News] – “An injunction issued by the US district court in New York has effectively shut down LimeWire, one of the internet’s biggest file-sharing sites. It ends four years of wrangling between the privately-owned Lime Group and the Recording Industry Association of America (RIAA). The injunction compels Lime Group to disable its searching, downloading, uploading and file trading features. The firm plans to launch new services that adhere to copyright laws soon. Visitors to the LimeWire website are confronted with a legal notice that reads: “This is an offical notice that LimeWire is under a court ordered injunction to stop distributing and supporting its file-sharing software.””
Tweeting celebrities in dash for cash [SMH] – “Australian celebrities are being offered as much as $10,000 for a single tweet endorsing products to their thousands of Twitter followers, say sponsorship experts. But while the US celebrities like Kim Kardashian, Lindsay Lohan and Snoop Dogg are reportedly already enjoying large one-off payments to promote brands and products on Twitter, the dash for cash is yet to take hold here. The celebrities need only post a one-line product endorsement in exchange for the fee, and according to Britain’s Marketing Week, Range Rover approached 40 British celebrities this week to tweet in a similar way about the recently unveiled Evoque 4×4 in the UK. Bruce Kaider, president of Sponsorship Australasia and founder of a sports management company, confirmed that high profile Australian sportspeople were already being approached to endorse products on Twitter for fees of anything between $500 to $10,000 per tweet.”
Facebook and Farmville dominate 3’s mobile broadband data [Technology | guardian.co.uk] – Zynga and Farmville second only to Facebook in UK mobile network traffic: “The mobile network 3 has released the first in a series of research papers describing traffic use and behaviour among its mobile broadband customers, published here first by the Guardian. Of the 2,500 terabytes of data used across the network in July, it’s no surprise that Facebook (by several metrics now the most popular website in the world) came out top, accounting for 7.023 terabytes of data use across the network. 3 says the data, from more than 1 million customers, is specifically from mobile broadband or dongles, which evidently have moved far beyond primarily business use; 3 claims its users account for 40% of the dongle market. […] The surprise is that casual gaming company Zynga is second only to Facebook in volume of data used at 3.584 terabytes, while Zynga’s own flagship game, Farmville, is listed fifth with 1.68 terabytes for the month.”
Go beyond the PC, Microsoft urged [BBC News] – “Microsoft must think beyond the PC if it is to weather the changes due to hit in the next five years. The warning was given by Microsoft’s chief software architect Ray Ozzie in a memo penned soon after he announced he was leaving the company. […] he said, the strengths that had helped Microsoft grow in the past now risked holding it back. The memo, called “Dawn of a New Day” mirrors one Mr Ozzie wrote soon after taking over from Bill Gates as the man in charge of charting the development direction of Microsoft’s portfolio of programs. That first memo imagined a world of seamless computing and kicked off Microsoft’s attempts to get its many different programs working together across lots of different devices. In Dawn of a New Day, Mr Ozzie praised the work Microsoft had done towards that end, but said rivals had done even better.”
A Labor Issue Entangles ‘The Hobbit’ [NYTimes.com] – The real battle for Middle Earth: “Is Wellywood burning? New Zealand’s feisty film workers have taken to the streets this week to try to keep Peter Jackson’s production of “The Hobbit” in their country, nudging the prime minister, John Key, toward a Tuesday summit meeting with a visiting contingent of Warner Brothers executives. Filming had been threatened by a dispute over whether a New Zealand branch of an Australian union could engage in collective bargaining on the Hollywood films, which they have not been able to do in the past. As of Tuesday afternoon in Wellington — the New Zealand capital and the center of a growing movie industry sometimes called Wellywood — the matter was unsettled. But it was clear that Mr. Jackson’s furry little film creatures were not going anywhere without a fight.”
Sony Kills The Cassette Walkman On The iPod’s Birthday [Gizmodo Australia] – Steve Jobs killed the cassette playing star? “After 30 years, Sony has announced that they will stop manufacturing and selling the venerable cassette Walkman. In a poetic twist, the official death of the Walkman also lands on the iPod’s 9th anniversary. The Sony Walkman was introduced on July 1, 1979 in Japan and it was a major breakthrough in delivering a low-cost portable stereo. […] Over its 30 year history of the Cassette Walkman, Sony sold 200 million units. A portable music player became a part of our lives, largely in part of the Walkman.”
Links for March 25th 2010 through March 29th 2010:
Stephen Conroy and US at odds on net filter[Perth Now] – “The Obama administration has questioned the Rudd government’s plan to introduce an internet filter, saying it runs contrary to the US’s foreign policy of encouraging an open internet to spread economic growth and global security. Officials from the State Department have raised the issue with Australian counterparts as the US mounts a diplomatic assault on internet censorship by governments worldwide.”
Sony accuses Beyonce of piracy for putting her videos on YouTube [Boing Boing] – For a period of time (and seems fixed now): “Sony Entertainment has shut down Beyonce’s official YouTube site. Congrats to Sony Entertainment for wisely spending its legal dollars and working on behalf of its artists. Truly, you deserve many laws and secret treaties passed to protect your “business model” (how else could such a delicate flower survive the harsh realities of the real world?).” This really does show how amazingly complicated and messed up the policing of copyright can be online.
Privacy battle looms for Google and Facebook [The Age] – A battle with wide implications for online privacy: “You have been tagged in 12 photos — even if you’re not signed up to the Web site. European regulators are investigating whether the practice of posting photos, videos and other information about people on sites such as Facebook without their consent is a breach of privacy laws. The Swiss and German probes go to the heart of a debate that has gained momentum in Europe amid high-profile privacy cases: To what extent are social networking platforms responsible for the content their members upload? The actions set the stage for a fresh battle between American Web giants and European authorities a month after an Italian court held three Google executives criminally responsible for a user-posted video.”
Links for December 16th 2009 through December 18th 2009:
Privacy groups challenge Facebook on new settings [BBC News] – “Ten privacy groups in the US have filed a complaint to the Federal Trade Commission over Facebook’s new privacy settings. They argue that privacy on the social networking site has been adversely affected as the firm encourages users to open up their profiles. The company changed its privacy settings, ostensibly to make it easier for users to control their profiles. But it also made it easier for content to be shared with all Facebook users. The idea that personal photos and comments can be seen by all 350 million Facebook users has angered privacy groups. The complaint, filed by the Electronic Privacy Information Center and signed by nine other privacy groups, argues that the recent changes “adversely impact users”. Facebook’s changes to users’ privacy settings disclose personal information to the public that was previously restricted,” the complaint read. “
Microsoft admits code theft for Chinese blog Juku [BBC News] – “Microsoft has indefinitely suspended its Chinese microblogging service MSN Juku after admitting that it “copied” code used to create the site. A vendor contracted to work for the software giant was caught lifting code from a rival Canadian start-up, Plurk. According to Plurk as much as 80% of the basecode was “stolen directly”. Microsoft apologised to Plurk, saying “we are obviously very disappointed but we assume responsibility for this situation”.”
Child groups slam Conroy’s ISP filtering plans – internet content filtering, mandatory internet fitering, National Children’s and Youth Law Centre (NCYLC), Save the Children [Computerworld] – Children’s rights groups have spoken out against the Federal Government’s plans to introduce mandatory ISP-level filtering, saying it will not effectively protect children. International child rights group, Save the Children, said while it congratulates the government on its attempt to improve the safety of children online, an ISP-level filter is not the best way to offer protection. Child rights specialist, and organisation spokesperson, Dr Annie Pettitt, said it would be more appropriate for the government to educate children and families about appropriate and safe Internet use. “The filter could lull parents into a false sense of security thinking that it is working, but we know hackers are always ahead of those filtering technologies,” Pettitt said. “We could be left in a situation where we think that the filter is sorting out stuff, when in fact it’s not.””
Links for September 2nd 2009 through September 3rd 2009:
Copyright protection without the court action [Blogs – Twisted Wire – ZDNet Australia] – An excellent little podcast looking at the challenges challenges to copyright in the digital age, but more importantly exploring alternative distribution models which could circumvent many of the current big media strategy of litigation against a few file-sharers. Comments from Nic Suzor (Australia's Electronic Frontiers Australia), Peter Coroneos (Internet Industry Association (IIA)) and Mike O'Donnell, (CEO of iCopyright in the US). Amazingly, the idea of having better, quicker, more efficient ways to buy movies over the web was one of the main ideas put forward! 🙂 (See also the previous week's show & podcast where AFACT argued with Suzor and Coroneos about the role of ISPs in policing the content viewed by Australian internet users.)
YouTube Said to Be in Talks on Pay Movies [NYTimes.com] – "YouTube, the largest video site, is in negotiations with major Hollywood studios for a deal that would let its visitors pay to watch full-length movies, according to two people briefed on the negotiations. If an agreement is reached, it would be a major change for YouTube, which has built a huge audience by offering an eclectic collection of free video clips and earns most of its revenue from advertising. It would also put YouTube, which is owned by Google, in direct competition with services from Netflix, Amazon and Apple, which allow users to buy or rent movies online." (YouTube's creep away from a primary focus on supporting user-generated content continues …)
Media favours Coalition, study finds [ABC News (Australian Broadcasting Corporation)] – "Newspapers are left wing, television is right wing, and the media as a whole tends to favour the Coalition. And surprisingly, according to researchers from the Australian National University, the ABC Television news is the most pro-Coalition of them all. Former Liberal prime minister John Howard railed against the alleged left-wing bias of the ABC, but the researchers found Aunty was more likely to favour his side. Researchers pored over news stories from 1996 to 2007 to establish if the media was biased. The results, released today, point to the media being generally middle-of-the-road, with the coalition tending to win out."
Conroy urged to 'end net censorship farce' [The Age] – "The Federal Government's internet censorship trials have been repeatedly delayed over the past nine months, leading to claims from the Opposition that the Government is deliberately withholding the results to avoid embarrassment. The Opposition's communications spokesman, Nick Minchin, today called on the Communications Minister, Stephen Conroy, to "end this farce and produce his long overdue trial results for independent assessment". Live trials of the filtering policy, which is intended to block "prohibited content" for all Australians as determined by a secret Government blacklist, were initially slated to begin in December last year and take about six weeks. They were then pushed back until July, then September and, today, the Government is still unable to put a date on when it will release the results to the public."
TV facing 'iTunes moment' warns Microsoft's Ashley Highfield [Media | guardian.co.uk] – "The TV industry has as little as two years to create viable digital businesses or face a version of the "iTunes moment" that saw the music business cede the online future to Apple, according to Ashley Highfield. Highfield, the the managing director of consumer and online at Microsoft UK, said he believed the reluctance advertisers feel to advertise on sites such as Facebook will soon be a "non-issue", putting more pressure on broadcasters' advertising revenues. "Once this happens the shift of spending from TV to web will accelerate even more," he said, giving the Futureview address at the MediaGuardian Edinburgh International Television Festival today. "So realistically I think the industry has about two to three years to adapt or face its iTunes moment. And it will take at least that long for media brands to build credible, truly digital brands. But, importantly, I do believe TV does have a small two to three year window in which to respond.""
Filter advocates need to check their facts [ABC News (Australian Broadcasting Corporation)] – An important article from Mark Newton that seeks to inject some solid information back into the conversation about proposed measures to filter the internet at large, at ISP level, in Australia. It remains a terrible idea, and the advocates for this notion seem completely ignorant of the technical realities of implementing it (not to mention the social ramifications of living in the censored country).
The Media Equation – How Obama Tapped Into Social Networks’ Power [NYTimes.com] – ““Thomas Jefferson used newspapers to win the presidency, F.D.R. used radio to change the way he governed, J.F.K. was the first president to understand television, and Howard Dean saw the value of the Web for raising money,” said Ranjit Mathoda, a lawyer and money manager who blogs at Mathoda.com. “But Senator Barack Obama understood that you could use the Web to lower the cost of building a political brand, create a sense of connection and engagement, and dispense with the command and control method of governing to allow people to self-organize to do the work.” All of the Obama supporters who traded their personal information for a ticket to a rally or an e-mail alert about the vice presidential choice, or opted in on Facebook or MyBarackObama can now be mass e-mailed at a cost of close to zero. And instead of the constant polling that has been a motor of presidential governance, an Obama White House can use the Web to measure voter attitudes.”
Text for free condoms during Schoolies Week [The Courier-Mail] – “School leavers will be able to send text messages to receive free condoms in an attempt to encourage safe sex practices during Schoolies celebrations. The TXT 4 Free Condomz sexual health campaign has been launched by health care group Marie Stopes International. Mobile phone users will be sent two free condoms in plain packaging when they text their name and address details to 19 SEXTXT. Marie Stopes International general manager Jill Michelson said the party atmosphere meant an increase in risky behaviour. “This initiative overcomes both the embarrassment and the cost issue of buying condoms, and does so using a medium and language that resonates with youth,” Ms Michelson said.” The website: http://www.sextxt.org.au/