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Digital Culture Links: December 6th 2009
Links for December 3rd 2009 through December 6th 2009:
- Panic Attack and YouTube Discovery [The Chutry Experiment] – Great post from Chuck Tryon about Fede Alvarez’s sudden appearance on the Hollywood radar thanks to his YouTube short “Ataque de Pánico,” (Panic Attack!), 4 minute special effects driven extravagnaza in which a city is destroyed and a career created: “One of the underlying narratives associated with Hollywood mythology is the “discovery story,” the idea that a talented newcomer emerges by chance, out of nowhere, to become a Hollywood “star.” Lana Turner was discovered, so the legend goes, on a barstool at Schwab’s drugstore. Now, as the tools of filmmaking and film distribution have been democratized, those discovery stories have expanded to filmmakers as well. And although it is the case that such stories can be read ideologically, it is also true that YouTube and other video sharing sites still offer us the opportunity to be astonished by the talents of an aspiring filmmaker.”
- Memories of a paywall pioneer | Media | guardian.co.uk – Scott Rosenberg reflects on Salon’s experiments with a paywall, suggesting it’s not the model for future news media: “I’m not hostile to the notion of people paying for online content. I do so myself. I’m glad people stepped up and paid for Salon. But the value of stuff online is usually tied to how deeply it is woven into the network. So locking your stuff away in order to charge for it means that you are usually making it less valuable at the moment that you are asking people to pay for it. And that’s why people so often respond with: “No thanks.””
- Vampire Politics by Lisa Nakamura et al [Flow TV, 11.03, 2009] – “True Blood is socially conservative, gesturing towards a radical politics (or any social movement based politics) that it cannot (or will not) deliver. Likewise, the form of the medium itself is conservative. Like its vampires, True Blood is a relic – it airs on television, not the Internet, and it is broadcast rather than streamed. Though HBO claims “it’s not television, it’s HBO,” we know better. Like the credit sequence’s time-delayed decayed foxes and possums, True Blood is a memento mori – to the Civil Rights South, to broadcast television, to civil rights organizing and “unsexy” rights-based movements. True Blood pursues vampire politics, which are all about sexy self fashioning. Were it not for the exquisite Godric’s self-immolation in season two, the program’s credo might be “survival of the sexiest.””
- Networking Families: Battlestar Galactica and the Values of Quality by Jordan Lavender-Smith [Flow TV, 11.03, 2009] – “Galactica’s interrogation of post-nuclear family mechanics and what it means to be human was potentially groundbreaking, but by the show’s end the reconstitution of the family breaks down, and a thick line is drawn between the natural and artificial, delivering an outmoded humanism through posthuman technologies.”
- Identity Wars: Google & Yahoo! Bow to Facebook & Twitter [RW Web] – “Yahoo! announced this morning that it is adding Facebook Connect across many of its properties. This afternoon Google Friend Connect announced the inclusion of Twitter as a top-level log-in option. These moves will be convenient for users, but may not be good for the future of the web.” (This is a really interesting article looking at what happens when Facebook and Twitter become default identity authentication systems – so much power then resides in these systems, and what happens to attempts at standards like OpenID?)
Digital Culture Links: December 2nd 2009
Links for November 27th 2009 through December 2nd 2009:
- Seven’s FlashForward “leaked” to US [TV Tonight] – “Monday night’s episode of FlashForward was the last for the year on Seven, and screened before the US which took a broadcast break for Thanksgiving. That resulted in the episode being uploaded as a torrent and now “leaked” to America. The Hollywood Reporter notes that “Australians don’t care about our guilt-tinged empire-expanding holiday traditions and didn’t take a break. Whether the US-Aussie FlashForward schedule being jolted out-of-sync will result in future episodes also being leaked isn’t known.” Presumably the episode will be downloaded across the US complete with a Channel 7 watermark. It’s all rather ironic given Disney / ABC went to great lengths to make sure Aussie media didn’t reveal information on the series in the lead-up to the premiere, insisting they attend a cinema screening and sign confidentiality clauses.” (US viewers, welcome to the other side of the tyranny of digital distance!)
- The hits on iView [TV Tonight] – “Four Corners, United States of Tara, Good Game, Doctor Who, The Chaser’s War on Everything and Media Watch are the most popular titles on the ABC’s iView platform. The online catch-up service has been operating since July 2008. Since April this year there have been 6.2 million views of programs with an annual monthly average of 610,000 visits, up by 140% compared to last year. It averages 206,000 visitors per month, up by 60% compared to last year. In October 2009, ABC iView recorded its highest ever number of visitors and visits. 286,000 visitors and 1.054 million visits to ABC iView.” (Finally, streaming timeshifted TV is making solid inroads in Australia.)
- Moviegoers 2010 available for download [Marketing Strategy for Entertainment and Brand Clients – Stradella Road] – “Why does movie studio tracking and research so often surprise and disappoint us? The answer experienced movie marketers gave us in private conversations was this: We still don’t know our customers/audience as well as we should.
Where do moviegoers really spend their time? What are the social dynamics of the decision-making process? How do we synthesize the sea changes taking place with digital technologies in order to reach the right audience with the right message at the right time in the right place? We designed the Moviegoers 2010 research study to answer these questions […]
• Moviegoers spend more time each week online (19.8 hours) than they do watching TV (14.3 hours)
• 52% of moviegoers have digital video recorders (61% of the 30-39 demo) and, of those consumers, 71% fast-forward to skip commercials.
[Download the full report – PDF] - Westfield Facebook application draws fire [mUmBRELLA] – Westfield has drawn criticism over a Facebook application that may be in breach of the social networking site’s terms and conditions, despite the two companies collaborating to develop it. The application updates a user’s status with a Westfield-branded message to promote its Gift Card. It requires the user to opt in so that their status is updated to “All I Want for Christmas is a Westfield Gift Card”, with extra copy stating that the user has now gone into the draw to win a $10,000 gift card. […] But the promotion has also attracted a backlash from other users, complaining that the promotion is taking over the social networking site as friends’ status updates that feature the Westfield branding, clutter their screens. Facebook groups have also been created in opposition to it. One group, known as If All You Want For Christmas Is A Westfield Gift Card, I Don’t Want To Know, currently has over 3,300 fans.” (Spam as a Facebook App … great marketing!)
Digital Culture Links: October 26th 2009
Links for October 20th 2009 through October 26th 2009:
- Twitter Serves Up Ideas From Its Users [NYTimes.com] – “”Companies big and small monitor Twitter to find out what their customers like and what they want changed. Twitter does the same. It started two years ago as a bare-bones service, offering little more than the ability to post 140-character messages. Then, it outsourced its idea generation to its users. The company watches how people use the service and which ideas catch on. Then its engineers turn the ideas into new features. In the next several weeks, Twitter users will discover two new features, Lists and Retweets, that had the same user-generated beginnings. “Twitter’s smart enough, or lucky enough, to say, ‘Gee, let’s not try to compete with our users in designing this stuff, let’s outsource design to them,’ ” said Eric von Hippel, head of the innovation and entrepreneurship group at the Sloan School of Management at M.I.T.” (Build less, watch more: it’s a good design philosophy! 🙂
- White House Website CMS Switches To Drupal [The Age] – “A programming overhaul of the White House’s website has set the tech world abuzz. The online-savvy administration switched to open-source code for www.whitehouse.gov — meaning the programming language is written in public view, available for public use and able for people to edit. “We now have a technology platform to get more and more voices on the site,” White House new media director Macon Phillips said hours before the new site went live on Saturday. “This is state-of-the-art technology and the government is a participant in it.” White House officials described the change as similar to rebuilding the foundation of a building without changing the street-level appearance of the facade. It was expected to make the White House site more secure — and the same could be true for other administration sites in the future.” (Nice way to publicise open source platforms! 🙂
- Viewers turn away from TV in 2009 [ mUmBRELLA] – “Total prime time TV audiences have fallen below 5m in Australia, according to a new analysis of viewing data so far this year. This is despite the arrival of the new Freeview and subscription TV channels to tempt viewers. According to the analysis of figures across the prime 6pm to 10.30pm slot, the average audience has fallen from 5,027,868 in 2008 to 4,969,810 in 2009. This marks a decline of around 60,000 prime time viewers per evening – or a fall of just over 1%. This is despite the Australian population growing by more than 2% during the same period.” (I wonder how this compares to an increase in viewing shared video online … combine the YouTube and TV stats and I suspect overall engagement with broadcast and streamed video would be up.)
- Exclusive: U.S. Spies Buy Stake in Firm That Monitors Blogs, Tweets [Danger Room | Wired.com] – “America’s spy agencies want to read your blog posts, keep track of your Twitter updates — even check out your book reviews on Amazon. In-Q-Tel, the investment arm of the CIA and the wider intelligence community, is putting cash into Visible Technologies, a software firm that specializes in monitoring social media. It’s part of a larger movement within the spy services to get better at using ”open source intelligence” — information that’s publicly available, but often hidden in the flood of TV shows, newspaper articles, blog posts, online videos and radio reports generated every day. Visible crawls over half a million web 2.0 sites a day…” (The question isn’t are we paranoid; it’s: are we paranoid enough!) [Via BBoing]
Digital Culture Links: October 1st 2009
Links for September 28th 2009 through October 1st 2009:
- Google Wave Overview [YouTube] – A nice and short (8 minute) explanation of Google Wave: it’s a hosted conversation, encouraging collaboration!
- MPs warned to avoid hasty blogs [BBC NEWS | UK | UK Politics] – The next generation of [UK] Labour MPs have been warned to be careful about what they write on blogs and websites like Twitter, Facebook and YouTube – as comments made in haste remain on the internet forever. At a packed fringe meeting hosted by Google at the Labour conference, activists, prospective and current MPs were told of the benefits of social networking sites – where politicians can get their message out without civil servants and special advisers getting in the way. Labour’s newly crowned “Twitter tsar”, MP Kerry McCarthy, made a bid to win over the sceptics by saying it did not have to be a burden […] But in a word of warning Adewale Oshineye, a Google engineer, advised prospective MPs to bear in mind they were publishing something that could be dug out years later. “When you are saying something amusing as a prospective parliamentary candidate, in four or five years’ time when you are a cabinet minister and someone digs that up…””
- Online advertising ‘overtakes TV’ [BBC NEWS | Business] – “Online advertising spending in the UK has overtaken television expenditure for the first time, a report has said. Outlay grew 4.6% to £1.752bn between January and July, according to the study by the Internet Advertising Bureau and PricewaterhouseCoopers. The recession saw overall advertising slide by 16% in the period, according to the study. E-mail campaigns, classified adverts, display ads and search marketing are all classed as online advertising. The body representing UK commercial television broadcasters said that the comparison was unfair.” (Unfair … or harder to pitch against?)
- Aussies call an end to just phoning on mobiles [The Age] – “Using mobiles for just calls and texting is a thing of the past, as a third of Australians now check emails on their handsets and more than 70 per cent access mobile entertainment and information services. In spite of the global financial crisis, the use of mobile phone services has continued to grow in the past year as more Australians buy internet-enabled smartphones, the 2009 Australian Mobile Phone Lifestyle Index reveals. Released today by the Australian Interactive Media Industry Association, the exhaustive survey of 3710 respondents found 36% used email on their mobiles in the past 12 months, and, of those, almost half used email daily – a growth rate of 80 per cent over the previous year. In last year’s survey, just 7 per cent of respondents accessed social networking sites from their handsets, but this figure has jumped this year to 32 per cent, with half of those accessing the sites daily.”
- Sarah Brown becomes Britain’s highest-profile Twitter user [Politics | guardian.co.uk] – “Sarah Brown [wife of UK PM] has overtaken Stephen Fry as Britain’s highest profile Twitter user, it emerged today. “SarahBrown10” has gained more than 775,000 followers since joining the social networking service in March, outstripping Fry’s 768,000. The number of fans keeping up with Brown’s tweets amounts to almost five times the entire Labour party membership. The prime minister’s wife steers clear of political controversy in her messages, instead giving followers glimpses into her day-to-day life and publicising her favourite charities. … Since joining Twitter, Brown has sent out 1,162 messages, each limited to 140 characters. Ross Furlong, an online public relations expert, said Brown’s tweets could help Labour despite the fact that she does not use them for campaigning purposes. “Although the content is deliberately not party political, she is effectively pressing voter flesh online, as she did in person at the Glenrothes byelection to great effect,” Furlong said .”
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