Digital Culture Links: August 15th 2011
Links for August 13th 2011 through August 15th 2011:
- Google looks to ‘supercharge’ Android with Motorola Mobility [guardian.co.uk] – Wow, Google take their ball and head straight onto Apple’s turf (and Microsoft’s by way of Nokia): “Google is to acquire Motorola Mobility, the US mobile company’s smartphone business, in a $12.5bn (£7.6bn) cash deal. The takeover will boost Google’s increasing dominance in the nascent smartphone and tablet computer market. The $40 a share deal is a 63% premium on Motorola Mobility’s closing price on the New York Stock Exchange on Friday. Larry Page, Google chief executive, said: “Motorola Mobility’s total commitment to Android has created a natural fit for our two companies. Together, we will create amazing user experiences that supercharge the entire Android ecosystem for the benefit of consumers, partners and developers. I look forward to welcoming Motorolans to our family of Googlers.””
- Schools employ company to monitor students online [ABC News (Australian Broadcasting Corporation)] – Inevitable, but deeply troubling: “Independent schools are using private companies to monitor what their students say and do online on sites such as Facebook. An internet monitoring company, SR7, says it is been employed by some private high schools around Australia to keep track of students’ social media activity. Privacy advocates have expressed concerns, but the “social media intelligence” company says its work will help prevent cyber bullying. S7R partner James Griffin says the company identifies and “attempts to stop” cyber bullying that is increasingly occurring on Facebook and another social media platform, Formspring. Mr Griffin says the increasing number of fake profiles is “striking”.”
- “If you don’t like it, don’t use it. It’s that simple.” ORLY? [Social Media Collective] – Great post by Alice Marwick looking at the problems with the idea that you can simply stop using social media and other technologies due to issues or challenges they pose. Refuting (easy) opting out, or technology refusal, is important is showing how much people actually have to give up if they do opt out, and why it’s a decision many people can’t (or won’t) readily make.
- Sexting punishment is unjust says magistrate [SMH] – “A senior Victorian magistrate who presided over a case in which a youth pleaded guilty to teenage sexting offences has condemned as ”so unjust” the mandatory laws that meant the young man was registered as a sex offender. The magistrate, who works in country Victoria, said the lack of judicial discretion in such cases meant severe consequences for young people who posed no threat to society and were often guilty of little more than naivety. The magistrate, who spoke on condition of anonymity, said he had made the unusual decision to speak out because he was troubled by cases recently identified by Fairfax. He presided over the case of the country youth, then aged 18, who was sent four uninvited text message pictures of girls, aged between 15 and 17 years, topless or in their underwear. Police found the pictures on his mobile phone and laptop and charged him with child pornography offences.”
- Don’t shoot the instant messenger: David Cameron’s social media shutdown plan won’t stop UK riots [The Conversation] – Axel Bruns refutes the logic of social media control or blocking in times of crisis (regarding the UK riots): “David Cameron’s thought bubble (let’s be charitable and call it that) in the UK parliament on Thursday, in which he said it might be a good idea to shut down social networking services if there were to be a repeat of the riots that have rocked Britain, is one such moment. It is, to be blunt, just staggeringly dumb. Where do we even begin? Consider, for example, the fact that Cameron, along with just about all the other leaders of the Western world – you know, we who claim to believe in freedom of expression – lauded the role of social media in the “Arab spring” uprisings in Tunisia, Libya, Egypt, Yemen and elsewhere. But now he wants to shut Twitter and Facebook down, just because someone, somewhere might use them to plan criminal activities? You must be joking. By the same reasoning, why not take out the entire Internet and phone network as well?”
- Panicked over social media, Mr. Cameron joins company of autocrats [The Globe and Mail] – “Eight months ago, as Egyptians flooded the streets of Cairo in protest, the government tried to stem the tide by cutting off access to Twitter and Facebook – social networks that had been so associated with democratic uprisings that labels such as “the Twitter Revolution” were being bandied about. On Wednesday, British Prime Minister David Cameron addressed the rioting that swept his country and declared that he was looking into blocking unspecified troublemakers’ access to Twitter and another network, BlackBerry Messenger. With the speed of a looter on the make, social networks have gone from heroes of the Arab Spring to the newly-anointed villains of the British riots. One day, implement of utopia; the next, yob’s best friend. Throwing his digital lot in with Hosni Mubarak is hardly a flattering comparison for Mr. Cameron. But his choice of target reflects a very real public unease with the way social networks seem to inspire people to action.”
- London riot social media blocks ‘totalitarian’ [The Age] – “Social media and legal experts have ridiculed a proposal by British Prime Minister David Cameron to restrict the use of services like Facebook, Twitter and BlackBerry Messenger to prevent riots. The services were used by rioters to organise looting and vandalism across London and beyond, prompting Cameron to demand the companies take more responsibility for content posted on their networks. Home secretary Theresa May is due to hold meetings with Facebook, Twitter and BlackBerry-maker Research in Motion this week. But social media experts and free speech campaigners have rejected the idea, saying it is an impractical knee-jerk response that is akin to moves by Arab rulers to block online communications during this year’s pro-democracy uprisings.”
Digital Culture Links: August 10th 2011
Links for August 6th 2011 through August 10th 2011:
- Gamification is Bullshit [Ian Bogost] – Bogost gets straight to the point: “In his short treatise On Bullshit, the moral philosopher Harry Frankfurt gives us a useful theory of bullshit. We normally think of bullshit as a synonym—albeit a somewhat vulgar one—for lies or deceit. But Frankfurt argues that bullshit has nothing to do with truth. Rather, bullshit is used to conceal, to impress or to coerce. Unlike liars, bullshitters have no use for the truth. All that matters to them is hiding their ignorance or bringing about their own benefit. Gamification is bullshit. I’m not being flip or glib or provocative. I’m speaking philosophically. More specifically, gamification is marketing bullshit, invented by consultants as a means to capture the wild, coveted beast that is videogames and to domesticate it for use in the grey, hopeless wasteland of big business, where bullshit already reigns anyway.”
- London Police Use Flickr to Identify Looters [NYTimes.com] – “As rioting continues to roil the streets of London, local police forces are turning to the Web to help unmask those involved in the torching and looting. On Tuesday, the Metropolitan Police of London posted a set of photos on Flickr showing people they believed to be participants in the riots. Right now the images are primarily from the Croydon and West Norwood neighborhoods in south London, although the site says that more will be posted soon. With the initiative, called Operation Withern, the police are asking the public to identify anyone they recognize from photographs captured by CCTV surveillance cameras in areas where stores were looted. They say on the Flickr page that they hope to “bring to justice those who have committed violent and criminal acts.””
- Real name sites are necessarily inadequate for free speech [Bernie Hogan] – Important take on real names: “Offline people say things appropriate to the group they are in. That doesn’t mean they are two-faced, insincere or liars. It means people are context aware. People observe walls, clocks, furniture, fashion and music. These things guide us as to the appropriate way of acting. The guy writing his novel at the bar on Friday night is out-of-place. The guy who shows up to work drunk on Monday morning has a problem. Offline people don’t have to worry about their real name, because their behavior is tied to the context and the impressions the foster in that context. In fact, I’ll say that even more strongly – if your speech is not confined to the context you are in – but available to a potentially unknowable audience – you are online. This is why real name sites are necessarily inadequate. They deny individuals the right to be context-specific. They turn the performance of impression management into the process of curation.”
- How Blackberry, not Twitter, fuelled the fire under London’s riots [Tech Crunch] – All ‘social media caused it’ reports are exaggerated, but it is noteworthy that Blackberries are popular for communication in this context specificially because they are encrupted and not open: “Over the weekend parts of London descended into chaos as riots and looting spread after a protest organised around the yet unexplained shooting of a man by Police. Of course, there was huge amounts of chatter on social networks like Facebook and Twitter, with the latter coming under enormous amounts of criticism from the UK press for fuelling the fire. But while Twitter has largely been the venue of spectators to violence and is a handy public venue for journalists to observe, it would appear the non-public BlackBerry BBM messaging network has been the method of choice for organising it.”
- Facebook’s Photo Archive Can Be Used for Face Recognition in Real Life – “Facebook has had its share of problems over face recognition — a feature that connects a photo of a person’s face with their Facebook profile, making it easier to tag people in photos — but researchers from Heinz College, Carnegie Mellon University recently proved that Facebook’s vast photo archive can be used to identify people on the street, too. […] They used publicly available data — photos from Facebook profiles of students — and then used face recognition technology to recognize these students as they look into a web camera. The results? Using a database of 25,000 photos taken from Facebook profiles, the authors’ face recognition software correctly identified 31 percent of the students after fewer than three (on average) quick comparisons. In another test, the authors took photos from 277,978 Facebook profiles and compared them to nearly 6,000 profiles from an unnamed dating Web site, managing to identify approximately 10 percent of the site’s members.”
The Centre for PostNatural History
I find the Centre for PostNatural History equal parts fascinating and provocative:
The Center for PostNatural History: An Introduction from Rich Pell on Vimeo.
Their mission: “dedicated to the advancement of knowledge relating to the complex interplay between culture, nature and biotechnology. The ‘postnatural’ refers to living organisms that have been altered through processes such as selective breeding or genetic engineering to meet human desires. The mission of the Center for PostNatural History is to acquire, interpret and provide access to a collection of living, preserved and documented organisms of postnatural origin.”
The ‘postnatural’ isn’t a new term, but I love the idea of this as the theme for a museum; it destabilises the sense of natural history so often associated with museums, and really throws the interweaving of technology and nature into focus. Having just finished a marathon writing effort on my book, I can see many significant connections between the postnatural and what my work on Artificial Culture tries to do in terms of popular culture. More on that in a later post.
For more information on the postnatural, there’s a good interview with the Centre’s director Richard Pell over at Make Money, Not Art.
Old Spice Guy … versus Fabio?!?

It has been just over a year since Isaiah Mustafa’s Old Spice Man character moved from traditional advertising spaces and conquered the internet with the fantastic rolling campaign of YouTube ‘reply’ videos. I am a huge fan of that 2010 campaign and think it’s still one of the best examples of a dusty brand embracing participatory culture completely and reaping the rewards. This week, the next iteration in that social media campaign has kicked off, with cultural manhood cliché Fabio attempting to wrestle away Mustafa’s Old Spice man crown. Mustafa accepted the challenge and now a ‘battle’ rages ‘Live at Internet Stadium’ with the two both replying to challenges and comments from participants online.
Commentators have already jumped on this as an example of advertising embracing transmedia storytelling in what seems a quite meaningful way. For example, Hypervocal comments:
We don’t know how this will all play out today, but the Old Spice Guy campaign has now transcended mere advertising into the realm of long form digital storytelling. It’s fairly incredible what Old Spice and W+K have established. We’re seeing a full-on social media duel unfold across Twitter and YouTube that doubles as a quasi-advertising campaign (except that nobody cares about the Old Spice connection, they care about the characters and story) — people are being called out directly on both platforms, dates and times for the duel were announced, and tweets and videos will surely be published in a real-time, but coordinated, environment later today.
I agree that this has transcended traditional advertising, but in doing so it asks to be judged in terms of storytelling, not just advertising. Now perhaps I’m not the right person to ‘get’ this duel; I’ve never found Fabio a convincing character and just don’t find him funny. (Nor it seems does the internet; his challenge has more ‘dislikes’ than likes, but Mustafa’s reply is almost entirely ‘liked’.) However, for me, as a narrative experience, the Old Spice campaign has jumped the shark. The ‘duel’ doesn’t appear to be over yet, and perhaps I’ll be won over, but for now both the manly men vying for the Old Spice crown seem burdened by their roles, not excited by it. Fabio is a weary icon at best, and Mustafa’s lines just aren’t as funny as last year.

Update: Surprising no one, the Old Spice guy (Mustafa) won the ‘duel’, but the pathway there, through numerous odd videos, was a bizarre one, even by internet standards. Just watch the final showdown video to see odd things really got:
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Update 2: YouTube have run the numbers, and the Old Spice Guy versus Fabio videos (over 100 of them) clocked up 22 million views in a week, with the viewing peaking with just over 5 million views in a single day.
Digital Culture Links: July 26th 2011
Links for July 21st 2011 through July 26th 2011:
- Bradley Horowitz – Google+ – Google addresses a number of the concerns arising from the ‘real names’ policy in Google+. Not all the issues are resolved by a long shot, but Google+ is in trial mode and many solutions seems forthcoming. Also: “MYTH: Not abiding by the Google+ common name policy can lead to wholesale suspension of one’s entire Google account. When an account is suspended for violating the Google+ common name standards, access to Gmail or other products that don’t require a Google+ profile are not removed. Please help get the word out: if your Google+ Profile is suspended for not using a common name, you won’t be able to use Google services that require a Google+ Profile, but you’ll still be able to use Gmail, Docs, Calendar, Blogger, and so on. (Of course there are other Google-wide policies (e.g. egregious spamming, illegal activity, etc) that do apply to all Google products, and violations of these policies could in fact lead to a Google-wide suspension.)”
- iPad Book Apps Hobbled: Only Existing Account-Holders Can Use The Apps, Google Books Booted [TechCrunch] – Apple takes 30%, or your app dies: “At the beginning of the year, Apple said it wanted 30% of everything sold through the iPad platform. You could sell almost anything – books, downloadable content, magazines, pictures of kittens – but, according to their subscription rules, everything had to go through Apple itself and you could not, in short, go out to a web page to complete the transaction. That promise – to shut down external web stores on the iPad – has been fulfilled and the Nook, Kindle, Kobo, and Google Books apps have just been either drastically changed or removed from the App Store entirely. Nook, Kindle, and Kobo now have no access to the web-based bookstore and you can no longer create accounts in the app.”
- Not rocket science – Angry Birds boss puffs his chest at Fortune tech conference [News.com.au] – Convergence in action: “Peter Vesterbacka, the chief marketing officer of Angry Birds creator Rovio, outlined the company’s ambitions last week at the Fortune Brainstorm Tech conference at a Colorado ski resort. … downloads of the addictive Angry Birds game had hit 300 million. Angry Birds involves catapulting cartoonish birds into fortresses built by egg-stealing green pigs but Mr Vesterbacka said Rovio was “not a games company”. “What we are building is a next generation entertainment franchise,” he said. “I think we’re the fastest growing consumer franchise ever.” Mr Vesterbacka said Rovio had acquired an animation studio and started producing two-minute animated Angry Birds shorts, and a full-length movie was two or three years away. “We’re working on new Angry Birds experiences,” he said. “We’ll expose a bit more of the Angry Birds story.” The Rovio executive said the company’s next project was its first book. “It’s the Angry Birds cookbook,” he said.”
- Does Google+ hate women? [Bug Girl’s Blog] – As Google’s new social network Google+ matches Facebook in demanding that users only use their real (legal) names, a host of issues emerge for people who have good and legitimate reasons to use anonymity or pseudonymity online (including those who wish to address hate, abuse and other crimes without explicitly naming names or having that cemented to their online selves).
Importantly, too, as Google+ is linked to Google in general, declaring a real name (or your age) on Google+ can end up forfitting other Google services, such as GMail, which can be a much larger issue. - NYU Prof Vows Never to Probe Cheating Again—and Faces a Backlash [The Chronicle of Higher Education] – “A New York University professor’s blog post is opening a rare public window on the painful classroom consequences of using plagiarism-detection software to aggressively police cheating students. And the post, by Panagiotis Ipeirotis, raises questions about whether the incentives in higher education are set up to reward such vigilance. But after the candid personal tale went viral online this week, drawing hundreds of thousands of readers, the professor took it down on NYU’s advice. As Mr. Ipeirotis understands it, a faculty member from another university sent NYU a cease-and-desist letter saying his blog post violated a federal law protecting students’ privacy.”
- Start-Up Handles Social Media Background Checks [NYTimes.com] – “Companies have long used criminal background checks, credit reports and even searches on Google and LinkedIn to probe the previous lives of prospective employees. Now, some companies are requiring job candidates to also pass a social media background check. A year-old start-up, Social Intelligence, scrapes the Internet for everything prospective employees may have said or done online in the past seven years. Then it assembles a dossier with examples of professional honors and charitable work, along with negative information that meets specific criteria: online evidence of racist remarks; references to drugs; sexually explicit photos, text messages or videos; flagrant displays of weapons or bombs and clearly identifiable violent activity. “We are not detectives,” said Max Drucker, chief executive of the company, which is based in Santa Barbara, Calif. “All we assemble is what is publicly available on the Internet today.””


