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Is Facebook finally taking anonymity seriously?

By Tama Leaver, Curtin University and Emily van der Nagel, Swinburne University of Technology

Having some form of anonymity online offers many people a kind of freedom. Whether it’s used for exposing corruption or just experimenting socially online it provides a way for the content (but not its author) to be seen.

But this freedom can also easily be abused by those who use anonymity to troll, abuse or harass others, which is why Facebook has previously been opposed to “anonymity on the internet”.

So in announcing that it will allow users to log in to apps anonymously, is Facebook is taking anonymity seriously?

Real identities on Facebook

CEO Mark Zuckerberg has been committed to Facebook as a site for users to have a single real identity since its beginning a decade ago as a platform to connect college students. Today, Facebook’s core business is still about connecting people with those they already know.

But there have been concerns about what personal information is revealed when people use any third-party apps on Facebook.

So this latest announcement aims to address any reluctance some users may have to sign in to third-party apps. Users will soon be able to log in to them without revealing any of their wealth of personal information.

Keeping things hidden third-party apps on Facebook. Flickr/Christoph Aigner, CC BY-NC-ND

That does not mean they will be anonymous to Facebook – the social media site will still track user activity.

It might seem like the beginning of a shift away from singular, fixed identities, but tweaking privacy settings hardly indicates that Facebook is embracing anonymity. It’s a long way from changing how third-party apps are approached to changing Facebook’s entire real-name culture.

Facebook still insists that “users provide their real names and information”, which it describes as an ongoing “commitment” users make to the platform.

Changing the Facebook experience?

Having the option to log in to third-party apps anonymously does not necessarily mean Facebook users will actually use it. Effective use of Facebook’s privacy settings depends on user knowledge and motivation, and not all users opt in.

A recent Pew Research Center report reveals that the most common strategy people use to be less visible online is to clear their cookies and browser history.

Only 14% of those interviewed said they had used a service to browse the internet anonymously. So, for most Facebook users, their experience won’t change.

Facebook login on other apps and websites

Spotify uses Facebook login. Spotify

Facebook offers users the ability to use their authenticated Facebook identity to log in to third-party web services and mobile apps. At its simplest and most appealing level, this alleviates the need for users to fill in all their details when signing up for a new app. Instead they can just click the “Log in with Facebook” button.

For online corporations whose businesses depend on building detailed user profiles to attract advertisers, authentication is a real boon. It means they know exactly what apps people are using and when they log in to them.

Automated data flows can often push information back into the authenticating service (such as the music someone is playing on Spotify turning up in their Facebook newsfeed).

While having one account to log in to a range of apps and services is certainly handy, this convenience means it’s almost impossible to tell what information is being shared.

Is Facebook just sharing your email address and full name, or is it providing your date of birth, most recent location, hometown, a full list of friends and so forth? Understandably, this again raises privacy concerns for many people.

How anonymous login works

To address these concerns, Facebook is testing anonymous login as well as a more granular approach to authentication. (It’s worth noting, neither of these changes have been made available to users yet.)

Given the long history of privacy missteps by Facebook, the new login appears to be a step forward. Users will be told what information an app is requesting, and have the option of selectively deciding which of those items Facebook should actually provide.

Facebook will also ask users whether they want to allow the app to post information to Facebook on their behalf. Significantly, this now places the onus on users to manage the way Facebook shares their information on their behalf.

The New Facebook Login

In describing anonymous login, Facebook explains that:

Sometimes people want to try out apps, but they’re not ready to share any information about themselves.

It’s certainly useful to try out apps without having to fill in and establish a full profile, but very few apps can actually operate without some sort of persistent user identity.

The implication is once a user has tested an app, to use its full functionality they’ll have to set up a profile, probably by allowing Facebook to share some of their data with the app or service.

Taking on the competition

The value of identity and anonymity are both central to the current social media war to gain user attention and loyalty.

Facebook’s anonymous login might cynically be seen as an attempt to court users who have flocked to Snapchat, an app which has anonymity built into its design from the outset.

Snapchat’s creators famously turned down a US$3 billion buyout bid from Facebook. Last week it also revealed part of its competitive plan, an updated version of Snapchat that offers seamless real-time video and text chat.

Introducing chat for Snapchat.

By default, these conversations disappear as soon as they’ve happened, but users can select important items to hold on to.

Whether competing with Snapchat, or any number of other social media services, Facebook will have to continue to consider the way identity and anonymity are valued by users. At the moment its flirting with anonymity is tokenistic at best.

The Conversation

Tama Leaver receives funding from the Australian Research Council (ARC).

Emily van der Nagel does not work for, consult to, own shares in or receive funding from any company or organisation that would benefit from this article, and has no relevant affiliations.

This article was originally published on The Conversation. Read the original article.

Angry Birds as a Social Network Market

Earlier today my colleague Michele Willson and I ran the ANZCA PreConference Social, Casual, Mobile: Changing Games which went really well, bringing together 17 games scholars from Australia and Canada, including a fantastic keynote by Mia Consalvo and plenary by John Banks.

I also had the opportunity to present today, and the slides and audio from my talk are below:

And here’s the abstract if you’re interested:

The hugely successful franchise Angry Birds by Finnish company Rovio is synonymous with the new and growing market of app-based games played on smartphones and tablets. These are often referred to as ‘casual games’, highlighting their design which rewards short bursts of play, usually on mobile media devices, rather than the sustained attention and dedicated hardware required for larger PC or console games. Significantly, there is enormous competition within the mobile games, while the usually very low cost (free, or just one or two dollars) makes a huge ranges of choices available to the average consumer. Moreover, these choices are usually framed by just one standardised interface, such as the Google Play store for Android powered devices, or the Apple App store for iOS devices. Within this plethora of options, I will argue that in addition to being well designed and enjoyable to play, successful mobile games are consciously situated within a social network market.

The concepts of ‘social network markets’ reframes the creative industries not so much as the generators of intellectual property outputs, but as complex markets in which the circulation and value of media is as much about taste, recommendations and other networked social affordances (Potts, Cunningham, Hartley, & Ormerod, 2008). For mobile games, one of the most effective methods of reaching potential players, then, is through the social attentions and activity of other players. Rovio have been very deliberate in the wide-spread engagement with players across a range of social media platforms, promoting competitive play via Twitter and Facebook, highlighting user engagement such as showcasing Angry Birds themed cakes, and generally promoting fan engagement on many levels, encouraging the ‘spreadability’ of Angry Birds amongst social networks (Jenkins, Ford, & Green, 2013). In line with recognising the importance of engagement with the franchise, Rovio have also taken a very positive approach of unauthorised merchandising and knock-offs, especially in China and South-East Asia. In line with Montgomery and Potts’ (2008) argument that a weaker intellectual property approach will foster a more innovative creative industries in China, rather than attempting to litigate of lock down unauthorised material, Rovio have stated they see this as building awareness of Angry Birds and are working to harness this new, socially-driven market (Dredge, 2012). As Rovio now license everything from Angry Birds plush toys to theme parks, social network markets can be perpetuated even by unauthorised material, which builds awareness and interest in the official games and merchandising in the long run. Far from a standalone example, this paper argues that not only is Rovio consciously situating Angry Birds within a social network market model, but that such a model can drive other mobile games success in the future.

References

Dredge, S. (2012, January 30). Angry Birds boss: “Piracy may not be a bad thing: it can get us more business.” The Guardian. Retrieved from http://www.guardian.co.uk/technology/appsblog/2012/jan/30/angry-birds-music-midem

Jenkins, H., Ford, S., & Green, J. (2013). Spreadable Media: Creating Value and Meaning in a Networked Culture. New York and London: New York University Press.

Montgomery, L., & Potts, J. (2008). Does weaker copyright mean stronger creative industries? Some lessons from China. Creative Industries Journal, 1(3), 245–261. doi:10.1386/cij.1.3.245/1

Potts, J., Cunningham, S., Hartley, J., & Ormerod, P. (2008). Social network markets: a new definition of the creative industries. Journal of Cultural Economics, 32(3), 167–185. doi:10.1007/s10824-008-9066-y

Digital Culture Links: January 16th

Links through to January 16th:

  • Beatles’ First Single Enters Public Domain — In Europe [Techdirt] – The Beatles remain the iconic pop group, so news on VVN/Music that their very first single has now entered the public domain is something of a landmark moment in music:
    The Beatles first single, Love Me Do / P.S. I Love You, has entered the public domain in Europe and small labels are already taking advantage of the situation.The European copyright laws grant ownership of a recorded track for fifty years, which Love Me Do just passed. That means that, starting January 1 of 2013, anyone who wants to put out the track is free to do so.
    Unfortunately, if you’re in the US, you’ll probably have to wait until 2049 or so. And things are about to get worse in Europe too. As Techdirt reported, back in 2011 the European Union agreed to increase the copyright term for sound recordings by 20 years,
  • App Store Tops 40 Billion Downloads with Almost Half in 2012 [Apple – Press Info] – Apple passes 40 billion app downloads: “Apple® today announced that customers have downloaded over 40 billion apps*, with nearly 20 billion in 2012 alone. The App Store℠ has over 500 million active accounts and had a record-breaking December with over two billion downloads during the month. Apple’s incredible developer community has created over 775,000 apps for iPhone®, iPad® and iPod touch® users worldwide, and developers have been paid over seven billion dollars by Apple.”
  • World Map of Social Networks [Vincos Blog]“December 2012, a new edition of my World Map of Social Networks, showing the most popular social networking sites by country, according to Alexa traffic data (Google Trends for Websites was shut down on September 2012). Facebook with 1 billion active users has established its leadership position in 127 out of 137 countries analyzed. One of the drivers of its growth is Asia that with 278 million users, surpassed Europe, 251 million, as the largest continent on Facebook. North America has 243 million users, South America 142 million. Africa, almost 52 million, and Oceania just 15 million (source: Facebook Ads Platform). In the latest months Zuckerberg’s Army conquered Armenia, Kyrgyzstan, Latvia and Vietnam.”
  • Over 8 million game downloads on Christmas Day! [Rovio Entertainment Ltd] – Rovio’s big Christmas download haul: “Wow, what a year! We released four critically-acclaimed bestselling mobile games, developed two top-rated Facebook games, and reached more than a billion downloads — all before our 3rd “Birdday”! Angry Birds Star Wars and Bad Piggies in particular have dominated the app charts, with Angry Birds Star Wars holding the #1 position on the US iPhone chart ever since its release! To top it all off, we had 30 million downloads during Christmas week (December 22-29) and, on Christmas Day, over 8 million downloads in 24 hours alone!”
  • R18+ game rating comes into effect [ABC News (Australian Broadcasting Corporation)] – Finally: “An R18+ video game rating has come into effect across Australia after a deal between the states and the Commonwealth last year. The change means some games that were previously unavailable to adults can go on sale, whereas others that could be accessed by children will become restricted. The issue had divided interest groups, with some claiming the new classification would protect children but others feared it would expose them to more violent games. Legislation to approve the rating was passed by the Senate in June. Under the previous classification regime, the highest rating for computer games was MA15+, meaning overseas adults-only games were either banned in Australia or given a lower classification, allowing children to obtain them.”
  • Two billion YouTube music video views disappear … or just migrate? [Technology | guardian.co.uk] – Despite rumours of massive cuts to major record labels’ YouTube channel counts, the explanation is rather more banal: “Universal and Sony have, since 2009, been moving their music videos away from their YouTube channels and over to Vevo, the music industry site the two companies own with some investors from Abu Dhabi. YouTube, meanwhile, thinks that is only right to count channel video views for videos that are still actually present on the channels – which means that whenever YouTube got round to reviewing the music majors’ channels on its site, a massive cut was always going to be in order.”

Digital Culture Links: Last Links for 2012.


Happy New Year, originally uploaded by Tama Leaver.

End of year links:

  • Best Memes of 2012: Editorial Choices [Know Your Meme] – The best memes of 2012, according to Know Your Meme:
    #10: Sh*t People Say
    #9: What People Think I Do
    #8: Overly Attached Girlfriend
    #7: Ehrmagerd
    #6: Ridiculously Photogenic Guy
    #5: Somebody That I Used to Know
    #4: Kony 2012
    #3: Call Me Maybe
    #2: Grumpy Cat
    #1: Gangnam Style
    Personally, I’d add Texts from Hillary, McKayla is Not Impressed and Binders Full of Women to the list!
  • Posterous Spaces backup tool available now [The Official Posterous Space] – Posterous adds the ability for users to download their entire Posterous sites as a zip file, complete with images and a usable (if dull) html interface. There hasn’t been a lot of movement with Posterous since the team were bought out by Twitter, so this new tool may signal the beginning of the end of the end for Posterous, which is a real shame since it’s still a more robust tool than Tumblr in a number of ways.
  • App sales soar in 2012 [Technology | The Guardian] – “Shiny new tablets and smartphones given as presents make Christmas Day and Boxing Day the two most lucrative days of the year for app sales. Yet in the apps economy, turkeys are a year-round phenomenon. Thousands of new apps are released every week for devices running Apple’s iOS and Google’s Android, but most sink without trace. With an estimated 1bn apps released so far on those two platforms alone, there are relatively few winners and many losers. This month, industry analyst Canalys claimed that in the first 20 days of November, Apple’s US App Store generated $120m (£75m) of app revenues, with just 25 publishers accounting for half of that. And 24 of those 25 companies make games, including the likes of Zynga, Electronic Arts and Angry Birds publisher Rovio. But analysts suggested in August that two-thirds of Apple store apps had never been downloaded – a lifeless long tail of more than 400,000 unwanted apps.”
  • 2012’s Most Popular Locations on Instagram [Instagram Blog] – “What was the most-Instagrammed place in the world this past year? The answer may surprise you. Out of anywhere else in the world, Bangkok’s Suvarnabhumi Airport tops the list. Over 100,000 photos were taken there last year! What other locations were popular in 2012? From Asia to Europe to North America, Instagrammers shared their view of the world. Read on for the full list:
    * Suvarnabhumi Airport (BKK) ท่าอากาศยานสุวรรณภูมิ in Bangkok, Thailand
    * Siam Paragon (สยามพารากอน) shopping mall in Bangkok, Thailand
    * Disneyland Park in Anaheim, California
    * Times Square in New York City
    * AT&T; Park in San Francisco
    * Los Angeles International Airport (LAX)
    * Dodger Stadium in Los Angeles
    * Eiffel Tower in Paris
    * Staples Center in Los Angeles
    * Santa Monica Pier in Los Angeles”
  • Wikipedia’s most searched articles of the year revealed [BBC News] – “A study of 2012’s most read Wikipedia articles reveals striking differences in what proved popular across the different language versions of the online encyclopaedia. Facebook topped the English edition while an entry for adult video actresses did best in Japan. Hua Shan – a Chinese mountain featuring “the world’s deadliest hiking trail” – topped the Dutch list. By contrast, cul-de-sacs were the German site’s most clicked entry. … Lower entries on the lists also proved revealing. While articles about Iran, its capital city Tehran and the country’s New Year celebrations topped the Persian list, entries about sex, female circumcision and homosexuality also made its top 10. …
    English language most viewed
    1. Facebook
    2. Wiki
    3. Deaths in 2012
    4. One Direction
    5. The Avengers
    6. Fifty Shades of Grey
    7. 2012 phenomenon
    8. The Dark Knight Rises
    9. Google
    10. The Hunger Games”
  • Bug reveals ‘erased’ Snapchat videos [BBC News] – Using a simple file browser tool, users are able to find and save files sent via Snapchat, an app that’s meant to share and then erase photos, messages and video. Not surprisingly really, since all communication online is, essentially, copying files of some sort or another.
  • Web tools whitewash students online [The Australian] – Universities offering web presence washing at graduation. Perhaps teaching grads to manage their own would be better.
    “Samantha Grossman wasn’t always thrilled with the impression that emerged when people Googled her name. “It wasn’t anything too horrible,” she said. “I just have a common name. There would be pictures, college partying pictures, that weren’t of me, things I wouldn’t want associated with me.” So before she graduated from Syracuse University last spring, the school provided her with a tool that allowed her to put her best web foot forward. Now when people Google her, they go straight to a positive image – professional photo, cum laude degree and credentials – that she credits with helping her land a digital advertising job in New York. “I wanted to make sure people would find the actual me and not these other people,” she said. Syracuse, Rochester and Johns Hopkins in Baltimore are among the universities that offer such online tools to their students free of charge …”
  • Mark Zuckerberg’s sister learns life lesson after Facebook photo flap [Technology | The Guardian] – A photo from Randi Zuckerberg’s Facebook page gets taken out of context and reposted on Twitter and she complains, then goes overtly moral, tweeting: “Digital etiquette: always ask permission before posting a friend’s photo publicly. It’s not about privacy settings, it’s about human decency”The Guardian’s take: “But what’s most odious about the episode is the high-handedness of Zuckerberg’s response. Facebook makes money when users surrender their privacy. The company has made it the user’s job to defend personal information, which otherwise might be made public by default. Got a problem with that? The company’s answer always has been that users should read the privacy settings, closely, no matter how often they change. … Eva Galperin said that while Facebook has made amendments to their privacy settings, they still remain confusing to a large number of people. “Even Randi Zuckerberg can get it wrong,” she said. “That’s an illustration of how confusing they can be.”
  • Twitter and Facebook get on the school timetable in anti-libel lessons [Media | The Guardian] – Some private schools in the UK are now embedding social media literacies into their curriculum, especially how to avoid defamation of others, and, I guess, how not to get sued. While it’d be nice to hear about more well-rounded literacies – like managing your identity online in its early forms – this is nevertheless a step in the right direction. I fear, though, a new digital divide might appear if social media literacies are embedded for some, not all.
  • Top Tweets of 2012: Golden Tweets – Twitter’s official list of top 2012 tweets, led by Barack Obama’s “Four more years” and in second place … Justin Bieber.
  • Facebook’s Poke App Is a Head-Scratcher [NYTimes.com] – Ephemeral Mobile Media: “.. it’s hard to grasp what the point of the Facebook Poke app really is. Poke, which came out last week, is a clone of Snapchat, an app popular among teenagers. Many have labeled Snapchat a “sexting” app — a messaging platform ideally suited for people who want to send short-lived photos and videos of you-know-what to get each other feeling lusty. The files self-destruct in a few seconds, ideally relieving you of any shame or consequence, unless, of course, the recipient snaps a screen shot. (Poke and Snapchat alert you if a screen shot has been taken.) It’s a bit of a head-scratcher for adults, like me and my Facebook friends, who aren’t inclined to sext with one another. We’re more used to uploading photos of pets, food, babies and concerts, which aren’t nearly as provocative. The most interesting aspect of Poke is that you can send photos and videos only of what you’re doing at that moment; you cannot send people a nice photo saved in your library …”
  • Game of Thrones tops TV show internet piracy chart [BBC News] – Game of Thrones has emerged as the most-pirated TV show over the internet this year, according to news site Torrentfreak’s latest annual survey. It said one episode of the series had racked up 4,280,000 illegal global downloads – slightly more than than its estimated US television audience. … Despite all the closures, one episode of of Game of Thrones racked up 4,280,000 illegal global downloads, according to Torrentfreak. That was slightly more than than its estimated US television audience. The level of piracy may be linked to the fact that the TV company behind it – HBO – does not allow Netflix, Hulu, Amazon Prime or other US streaming services access to its programmes. It instead restricts them to its own HBO Go online product, which is only available to its cable subscribers. Outside the US, Torrentfreak noted that Australia was responsible for a disproportionate amount of illegal copies of Game of Thrones…”

Digital Culture Links: October 29th through November 8th

Links for October 29th through November 8th:

  • Backdown on internet filter plan [SMH] – YAY! “The [Australian] government has finally backed down on its plan for a controversial mandatory internet filter, and will instead rely on major service providers to block ”the worst of the worst” child abuse sites. The retreat on the filter, which Labor proposed from early in its term, comes after a strong campaign by providers. Opponents argued it would not be effective, would be costly and slow down services, and involved too much censorship. Communications Minister Stephen Conroy, who strongly argued the case for years, will announce on Friday that providers blocking the Interpol worst of the worst list ”will help keep children safe from abuse”. ”It meets community expectations, and fulfils the government’s commitment to preventing Australian internet users from accessing child-abuse material online.” The government will use its powers under the telecommunications legislation, so Senator Conroy will say a filter law will not be needed.”
  • Barack Obama victory tweet becomes most retweeted ever [guardian.co.uk] – “Barack Obama has celebrated winning another term as US president by tweeting a photograph of himself hugging his wife, Michelle – which almost immediately became the most popular tweet of all time. The tweet, captioned “Four more years”, had been shared more than 400,000 times within a few hours of being posted, and marked as a favourite by more than 70,000.” (It’s now over 800,000 retweets!)
  • Announcing Instagram Profiles on the Web! [Instagram Blog] – Instagram adds full web profiles for all (public) Instagram accounts. While users can still only upload from mobile devices (for now), Instagram embracing the fuller web, probably as part of the larger integration with Facebook.
  • Mobile Apps Have a Ravenous Ability to Collect Personal Data [NYTimes.com] – “Angry Birds, the top-selling paid mobile app for the iPhone in the United States and Europe, has been downloaded more than a billion times by devoted game players around the world, who often spend hours slinging squawking fowl at groups of egg-stealing pigs. While regular players are familiar with the particular destructive qualities of certain of these birds, many are unaware of one facet: The game possesses a ravenous ability to collect personal information on its users. When Jason Hong, an associate professor at the Human Computer Interaction Institute at Carnegie Mellon University, surveyed 40 users, all but two were unaware that the game was noting and storing their locations so that they could later be the targets of advertising.”

Digital Culture Links: October 7th

Links for September 25th through October 7th:

  • Facebook surpasses one billion users as it tempts new markets [BBC News] – "Facebook now has more than one billion people using it every month, the company has said. The passing of the milestone was announced by founder Mark Zuckerberg on US television on Thursday. The company said that those billion users were to date responsible for 1.13 trillion "likes", 219 billion photos and 17 billion location check-ins. The site, which was launched in 2004, is now looking towards emerging markets to build its user base further. "If you're reading this: thank you for giving me and my little team the honor of serving you," Mr Zuckerberg wrote in a status update. "Helping a billion people connect is amazing, humbling and by far the thing I am most proud of in my life." Statistics released to coincide with the announcement revealed there were now 600 million users accessing the site via a mobile device – up 48 million from 552 million in June this year." [Chart Source]
  • Jill Meagher | Trial by Social Media A Worry, Experts Say [The Age] – "The case of Jill Meagher has had the country talking, particularly on social media, but now that someone has been charged it's time to stop being specific, experts say. Jill Meagher was mentioned on social media, both Twitter and Facebook, every 11 seconds early this morning. And the CCTV footage which showed her walking on Sydney Road on the morning she disappeared was shared on the same platforms about 7500 times within two hours … .A Facebook hate group against the accused in the Meagher case has already attracted almost 18,000 "likes". Victoria Police has posted a message on its Facebook page this morning warning users of their legal responsibilities in posting and reminding that "it is inappropriate to post speculation or comments about matters before the courts Thomas Meagher, Jill's husband, today urged people to consider what they posted on Twitter and Facebook."
  • Your YouTube original videos now available in Google Takeout [Google Data Liberation] – YouTube just became a lot more interesting as a storage space for video, not just a distribution platform: "Your Takeout menu is growing.  Today's entrée:  YouTube videos. Previously, you've been able to download individual transcoded videos from your YouTube Video Manager.  But starting today, you also have a more efficient way to download your videos from YouTube. With Google Takeout, you can download all of the original videos that you have uploaded in a few simple clicks.  No transcoding or transformation — you’ll get exactly the same videos that you first uploaded.  Your videos in.  Your videos out."
  • Rupert Murdoch backs down in war with ‘parasite’ Google – Telegraph – "News Corporation plans to reverse an earlier decision to stop articles from its quality papers, such as The Times and The Sunday Times, from featuring in Google’s listings. The effort to stop users from accessing content for free will be watered down, with Google featuring stories in search rankings from next month. The move comes amid fears that the newspapers’ exclusion is limiting their influence and driving down advertising revenues. Sources claim the change was a “marketing exercise”. In the past, Mr Murdoch has lambasted Google as a “parasite” and a “content kleptomaniac” because it only allows companies to feature in search rankings if users are able to click through to at least one page without paying."
  • Google Play hits 25 billion downloads [Official Android Blog] – Google announces that the Google Play store now offers over 675,000 apps and games and that there have been over 25 billion individual app installations to date. (September 2012).
  • Facebook raises fears with ad tracking [CNN.com] – "Facebook is working with a controversial data company called Datalogix that can track whether people who see ads on the social networking site end up buying those products in stores.
    Amid growing pressure for the social networking site to prove the value of its advertising, Facebook is gradually wading into new techniques for tracking and using data about users that raise concerns among privacy advocates.[…] Datalogix has purchasing data from about 70m American households largely drawn from loyalty cards and programmes at more than 1,000 retailers, including grocers and drug stores. By matching email addresses or other identifying information associated with those cards against emails or information used to establish Facebook accounts, Datalogix can track whether people bought a product in a store after seeing an ad on Facebook. The emails and other identifying information are made anonymous and collected into groups of people who saw an ad and people who did not."
  • Facebook Is Now Recording Everyone You Stalk [Gizmodo Australia] – Facebook has announced that they will now record your Facebook search history; every time you search for someone's name, that information will be stored, accessible as part of your 'Activity Log'. The search entries are individually delectable and only visible to you (and Facebook) but the existence of a Facebook search history is a sure sign that Facebook sees real value in recording – and thus data crunching and somehow monetizing – your search history.

Digital Culture Links: July 25th through July 30th

Links for July 25th through July 30th:

  • Apple, Microsoft refuse to appear before IT pricing inquiry [The Age] – “A[n Australian] parliamentary committee wants to force computer giant Apple to appear before it after members became frustrated with the company’s refusal to co-operate. Hearings into the pricing of software and other IT-related material such as games and music downloads will begin in Sydney tomorrow but neither Apple nor Microsoft will appear. ”Some of the big names in IT have taken local consumers for a ride for years but when legitimate questions are asked about their pricing, they disappear in a flash,” Labor MP and committee member Ed Husic told Fairfax Media. ”Within our growing digital economy, there are reasonable questions to be answered by major IT companies on their Australian pricing. These companies would never treat US consumers in this way.” Both Microsoft and Adobe provided submissions to the inquiry.”
  • Don’t tweet if you want TV, London fans told [The Age] – “Sports fans attending the London Olympics were told on Sunday to avoid non-urgent text messages and tweets during events because overloading of data networks was affecting television coverage. Commentators on Saturday’s men’s cycling road race were unable to tell viewers how far the leaders were ahead of the chasing pack because data could not get through from the GPS satellite navigation system travelling with the cyclists. It was particularly annoying for British viewers, who had tuned in hoping to see a medal for sprint king Mark Cavendish. Many inadvertently made matters worse by venting their anger on Twitter at the lack of information. An International Olympic Committee spokesman said the network problem had been caused by the messages sent by the hundreds of thousands of fans who lined the streets to cheer on the British team. “Of course, if you want to send something, we are not going to say ‘Don’t, you can’t do it’,… “
  • Olympics 2012, Sir Tim Berners Lee and Open Internet [Cerebrux] – Great to see the 2012 London Olympics celebrating World Wide Web inventor, Sir Tim Berners-Lee. “Flash forward to last night, he was honored as the ‘Inventor of the World Wide Web’ at the 2012 Summer Olympics opening ceremony. Berners-Lee is revealed in front of a computer keyboard into which he types a message, which is then rendered in lights in the stands of Olympic Stadium: “This is for everyone.” and a message simultaneously appeared on his Twitter account: Tim Berners-Lee@timberners_lee This is for everyone #london2012 #oneweb #openingceremony @webfoundation @w3c
    28 Jul 12
    . A great quote that resembles the openness and the fact that some things should belong to humanity.”
  • The Rise of the “Connected Viewer” [Pew Research Center’s Internet & American Life Project] – “Half of all adult cell phone owners now incorporate their mobile devices into their television watching experiences. These “connected viewers” used their cell phones for a wide range of activities during the 30 days preceding our April 2012 survey:
      1. 38% of cell owners used their phone to keep themselves occupied during commercials or breaks in something they were watching
      2. 23% used their phone to exchange text messages with someone else who was watching the same program in a different location
      3. 22% used their phone to check whether something they heard on television was true
      4. 20% used their phone to visit a website that was mentioned on television
      5. 11% used their phone to see what other people were saying online about a program they were watching, and 11% posted their own comments online about a program they were watching using their mobile phone
      6. Taken together, 52% of all cell owners are “connected viewers”—meaning they use their phones while watching television …”
  • RIAA: Online Music Piracy Pales In Comparison to Offline Swapping [TorrentFreak] – “A leaked presentation from the RIAA shows that online file-sharing isn’t the biggest source of illegal music acquisition in the U.S. The confidential data reveals that 65% of all music files are “unpaid” but the vast majority of these are obtained through offline swapping. […] In total, 15 percent of all acquired music (paid + unpaid) comes from P2P file-sharing and just 4 percent from cyberlockers. Offline swapping in the form of hard drive trading and burning/ripping from others is much more prevalent with 19 and 27 percent respectively. This leads to the, for us, surprising conclusion that more than 70% of all unpaid music comes from offline swapping. The chart is marked “confidential” which suggests that the RIAA doesn’t want this data to be out in the open. This is perhaps understandable since the figures don’t really help their crusade against online piracy.”
  • Robin Hood Airport tweet bomb joke man wins case [BBC News] – Finally: “A man found guilty of sending a menacing tweet threatening to blow up an airport has won a challenge against his conviction. Paul Chambers, 28, of Northern Ireland, was found guilty in May 2010 of sending a “menacing electronic communication”. He was living in Doncaster, South Yorkshire, when he tweeted that he would blow up nearby Robin Hood Airport when it closed after heavy snow.
    After a hearing at the High Court in London his conviction was quashed.”
  • The Instagram Community Hits 80 Million Users [Instagram Blog] – As of July 2012, after finally launching an Android app, and being purchased by Facebook, Instagram has 80 million registered users, who’ve posted cumulatively more than 4 billion photos.
  • Music stars accuse Google of helping pirates rip off material [WA Today] – “LONDON: Roger Daltry of the Who and Brian May of Queen are among rock and pop stars who publicly attacked search engines such as Google for helping users get access to pirated copies of their music. Elton John, Andrew Lloyd Webber and Robert Plant of Led Zeppelin have also signed a letter to The Daily Telegraph in London calling for more action to tackle the illegal copying and distribution of music. Other signatories include the producer and creator of The X Factor, Simon Cowell. The letter, which will also be sent to the British Prime Minister, David Cameron, this week, highlighted the role that search engines can play in giving people access to illegal copies. Search engines must ”play their part in protecting consumers and creators from illegal sites”, the signatories said, adding that broadband companies and online advertisers must also do more to prevent piracy.”

Digital Culture Links: June 15th

Links for June 5th through June 15th:

  • Hundreds of dollars, no sense as Gillard’s #cashforyou tweets backfire [The Age] – Poorly thought through promotional hashtags – a new Australian tradition, it seems: “The federal government has been bombarded with scorn on Twitter this morning after its ministers used the hashtag “cash for you” to promote its School Kids Bonus. […] Ms Gillard’s advisers, known as TeamJG on Twitter, tweeted: “Talking to parents & students about the Schoolkids Bonus at Marrickville West Public School #cashforyou.” #cashforyou has quickly become the top trending topic on Twitter in Australia today, ahead of usual placegetters Justin Bieber and local singer Reece Mastin. But the hashtag has drawn scathing responses from users. “#CashForYou? That’s the line the ALP is going for? At least when Howard did middle-class welfare he wrapped it up in patriotism,” tweeted one. Another read: “I’m worried the #cashforyou message might be too subtle and nuanced to really cut through.”
  • YouTube chief mulls paid subscription [Reuters] – “YouTube is exploring selling subscriptions to access to some of its video offerings, potentially providing a way for certain cable channels to be available outside the traditional “bundles” offered by cable network providers, said YouTube boss Salar Kamangar. Cable channels with smaller audiences will in the future migrate to the Web and become available on an “a la carte” basis, Kamangar said at the Reuters Media and Technology Summit on Thursday. […] “We don’t have anything to announce now. It is something that’s really important to a lot of our top existing content creators as well as ones that aren’t on YouTube today, so we’re taking very seriously and we’re thinking about it very carefully,” said Kamangar, Google senior vice president, YouTube and video.”
  • The IOC to show live coverage of the London 2012 Olympic Games on YouTube in Asia and Sub-Saharan Africa [YouTube Blog] – In short, anyone in a country that DOESN’T have a broadcaster paying the IOC for exclusive rights TV rights will be getting the Olympics for free on YouTube. Australians, however, get a team led by Eddie McGuire. *sigh* “This summer, from July 27 to August 12, the world will turn their attention to London to watch the daily trials and triumphs of the greatest living athletes at the Summer Olympic Games. Today, we’re excited to announce that millions of Olympic fans from across 64 territories in Asia and Sub-Saharan Africa will have a chance to watch the games live from London on the International Olympic Committee’s (IOC) YouTube Channel at www.youtube.com/olympic. In total, the IOC’s YouTube Channel will offer fans in these countries over 2,200 hours of high-definition sporting event coverage from London 2012, including all the medal finals.”
  • The Yellow Australian Social Media Report 2012 [Sensis] – “The consumer survey found that 62% of internet users have a presence on social networking sites such as Facebook, Twitter or Linkedin. Facebook dominates the social media space, capturing 97% of social networking users. it is used by more than 90% of social media users from both sexes and all age groups, with average users spending more than six hours a week on the site. Whilst some sites have dominated in the social media space, this is sometimes at the expense of other site. People were most likely to nominate having stopped using MySpace in the past year.” [Full Report PDF]
  • picplz shutting down [blog plz] – Just two months after Instagram launched their Android version and PicPlz, one of the better (and much earlier) Android photo tweaking and sharing apps is shutting their doors. They’ve given a month’s notice that all data will be deleted and PicPlz erased on 3 July 2012.

Digital Culture Links: May 11th through May 21st

Links for May 11th through May 21st:

Digital Culture Links: May 10th

Links – catching up – through to May 7th:

  • YouTube’s content explosion: 60 hours of video every minute [Online Video News] – ““More video is uploaded to YouTube in one month than the 3 major US TV networks created in 60 years.” Hunter Walk, YouTube Director of Product Management, Google in a tweet. Google told TechCrunch Monday that YouTube users now upload 60 hours of video every minute.” (That’s almost 10 years of content uploaded each day. Wowzers!)
  • Angry Birds maker Rovio reports £60.8m revenues for 2011 [Technology | guardian.co.uk] – Angry Birds has generated hundreds of millions of downloads for Finnish mobile games firm Rovio Entertainment, but the company’s financial results for 2011 reveal just how lucrative the franchise was that year. The company has reported total revenues of €75.4m (£60.8m) for 2011, with earnings before tax of €48m (£38.7m). 30% of Rovio’s revenues for the year came from its consumer products business, which includes merchandising and licensing income. Rovio says that the total number of Angry Birds game downloads reached 648m by the end of 2011, with 200m monthly active users (MAUs) across all platforms. As context for that figure, social games publisher Zynga had 21m MAUs at the end of March 2012, while also acquiring US developer OMGPOP, whose Draw Something mobile game currently has 33.9m MAUs.
  • Angry Birds Space rockets to 50m downloads in 35 days [Technology | guardian.co.uk] – “Angry Birds Space, the latest mobile game from Finnish developer Rovio, has reached the 50m downloads mark just 35 days after its release on 22 March. The publisher claims on its blog that this makes its tile “the fastest growing mobile game yet”, beating all previous records for the Angry Birds series. The announcement may be a deliberate reminder to challengers like Draw Something of the scale of Angry Birds. Draw Something was released on 1 February, notched up 35m downloads in its first seven weeks – yes, a similar time period to that required for Rovio’s new milestone – and was promptly acquired by Zynga for $180m. Draw Something passed 50m downloads in early April, while another recently-released game, Temple Run, is also past that milestone. “While numbers like this certainly say something about the popularity of Angry Birds, for us the main goal is to keep creating fun new experiences that everybody can enjoy,” explains Rovio on its blog.”
  • London 2012: Olympic photo ban ‘unenforceable’ [BBC News] – “Olympic bosses have admitted their ban on spectators posting videos and images on websites will be unenforceable. In the terms and conditions of ticket purchases for the London 2012 Games it states ticket holders cannot publish images, video or sound online. However, Sir Keith Mills, deputy chairman of organisers Locog, said “we live in an internet world… and there’s not much we can do about it”. He said a “common sense approach” would be used to protect media rights. Spectators will be able to watch many events, including the cycle road race, triathlon and marathon, without a ticket. But the ticket conditions as they currently stand prohibit ticket holders from posting photos and personal footage of the Olympics on sites such as Facebook, Twitter and YouTube.”
  • British ISPs forced to block The Pirate Bay [WA Today] – “Britain’s High Court has ordered the country’s internet service providers to block file-sharing website The Pirate Bay. A High Court judge told Sky, Everything Everywhere, TalkTalk, O2 and Virgin Media to prevent access to the Swedish site, which helps millions of people download copyrighted music, movies and computer games. Music industry group BPI welcomed the order by justice Richard Arnold that the service providers block the site within the next few weeks. BPI chief executive Geoff Taylor said sites like The Pirate Bay “destroy jobs in the U.K. and undermine investment in new British artists.” The service providers said they would comply with the order. A sixth provider, BT, has been given several weeks to consider its position, but BPI said it expected BT would also block the website. Providers who refuse could find themselves in breach of a court order, which can carry a large fine or jail time.”
  • Google Drive– Google’s cloud storage drive – the GDrive or Google Drive – has arrived, offering 5Gb for free, with the option to upgrade storage to 25GB for $2.49/month, 100GB for $4.99/month or 1TB for $49.99/month. While Google’s entry is a late entry to the cloud storage arena, the integration with Google’s other products, and Android in particular, will probably see the GDrive rapidly rise in popularity.
  • Man jailed over nude Facebook photos [WA Today] – “A jilted boyfriend who put nude pictures of his former lover on Facebook has been sentenced to six months jail – a landmark social media-related conviction for Australia and one of just a handful in the world. Ravshan ”Ronnie” Usmanov told police: ”I put the photos up because she hurt me and it was the only thing [I had] to hurt her.” … Privacy experts say Usmanov’s case has exposed the ”tip of the iceberg” of online offences that are rarely punished.
    In sentencing the 20-year-old, NSW Deputy-Chief Magistrate Jane Mottley said she was ”deterring both the offender and the community generally from committing similar crimes”. ”New-age technology through Facebook gives instant access to the world … Incalculable damage can be done to a person’s reputation by the irresponsible posting of information through that medium. With its popularity and potential for real harm, there is a genuine need to ensure the use of this medium to commit offences of this type is deterred,”.”
  • The Filtered Network – Mark Zuckerberg of facebook buying Instagram for $1 BILLION [YouTube] – Fun remix of the trailer for The Social Network, playing with the question of what exactly Facebook purchased for a billion dollars!
  • Introducing Facebook Offers [YouTube] – Facebook Offers = Facebook’s answer to Scoopon.
  • 4% Of Children On Facebook Are Under 6 Years [AllFacebook] – I’m a bit suspicious of these statistics since they’re generated by a company that markets tools allowing parents to monitor the social networking of their kids, but the numbers certainly warrant attention: “Kids are learning to use computers at ever younger ages, and some are figuring out how to lie about their age to access Facebook. The site has a minimum age requirement of 13, yet four percent of children using the site are under age six. That’s the most startling statistic in the infographic compiled by Minor Monitor, one of the newer entrants into the already crowded market for surveiling kids’ activity online. According to the vendor, barely half of parents use technology to keep a digital eye on children, despite worries about sexual predators and bullying.”
  • Google+ redesigns and says 100m of its 170m users used it in past 30 days [Technology | guardian.co.uk] – “Google says 170m people have registered for its Google+ service since it was launched 10 months ago – and that 100m have “engaged” with the service at least once in the past 30 days and 50m have engaged with the service at least once a day in the past month.”

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