Archive for the ‘marketing’ Category
Wednesday, April 30th, 2008
Looking from certain corners of the internet today you'd be forgiven for thinking that the launch of Grand Theft Auto IV (GTA IV) had caused all other events in the world to pause. There has, simply put, been an avalanche of press for the video game. Apparently it ...
Posted in Ponderings, advertising, australia, marketing, videogames | No Comments »
Monday, April 28th, 2008
Interesting links for April 28th 2008:
Viralcom [Joey and David] - Wonderful satirical series of high-end videos which look at user-generated content, looking at the imagined high-end producers behind each viral hit! (Boy puts mentos in sister's coke doesn't just come from nowhere!) :)
Mobile phones outnumber Australians [ABC News (Australian ...
Posted in australia, del.icio.us links, humour, marketing, web2.0, youtube | 2 Comments »
Sunday, April 6th, 2008
Interesting links for April 6th 2008:
Study: Violent Games Relax Players [Next Generation - Interactive Entertainment Today, Video Game and Industry News - Home of Edge Online] - "People who play violent videogames online generally feel more relaxed and less angry after they have played, according to a new study by ...
Posted in Battlestar Galactica, advertising, convergence, del.icio.us links, marketing, politics, videogames | No Comments »
Friday, March 28th, 2008
Do the Test. [Via Graeme's Training Wheels]
Posted in advertising, marketing, youtube | No Comments »
Thursday, March 27th, 2008
Does making a book freely available online hurt or enhance the sales of the hardcopy? Advocates suggest that if you read a bit of the book online you're more likely to buy the hardcopy if you like it and finish reading it on paper. You're also more likely to recommend ...
Posted in advertising, blogs, convergence, copyright, marketing, web2.0 | No Comments »
Sunday, March 23rd, 2008
We've been talking about all sorts of things to do with media production these past few weeks in my Digital Media unit, including some conversations about stock footage. So, it's rather timely to see that, as has been widely blogged elsewhere, one of Hillary Clinton's campaign advertisements has turned back ...
Posted in advertising, copyright, marketing, politics | No Comments »
Sunday, March 23rd, 2008
First thought: if we've learnt anything at all from Battlestar Galactica, shouldn't we know better than to make a Cylon? (Intelligent machines evolving and rising up against their human oppressors and so on...) That said, when MAKE, DVICE and the SciFi Channel team up and recruit Cylon actors ...
Posted in Battlestar Galactica, advertising, marketing | No Comments »
Thursday, October 25th, 2007
As the description tells us, "Short propaganda philosophy tells tale of mighty Rudd ascension" ... Without a doubt, one of the best political satires, and mashups, of the 2007 Federal Election campaign thus far. And, yes, for those who watch The 7.30 Report, I am getting YouTube pointers from ...
Posted in australia, marketing, mashup, participatory culture, politics, web2.0, youtube | 1 Comment »
Thursday, October 11th, 2007
Last year as part of Dove's 'Real Beauty' campaign they produced the important and memorable Evolution video which graphically illustrated the many, many steps between a photograph being taken and the image based on that photograph ending up on a billboard or fashion magazine cover. This year Dove have, in ...
Posted in advertising, marketing, web2.0 | 1 Comment »
Tuesday, September 18th, 2007
A few months ago I wrote about my disappointment with a statuette of Mary-Jane Watson from the Spider-Man comics which showed her basically washing Peter Parker's Spider-Suit whilst standing in an overly provocative pose. There was substantial community dismay at this overtly objectifying piece (especially since MJ has, at ...
Posted in comics, marketing | 1 Comment »
