Category Archives: advertising

Digital Culture Links: January 12th

Posted by on January 12, 2012 1 comment

Links for January 1st through January 12th:

  • Amazon Launches iPad Kindle Store to Dodge Apple’s Restrictions [RWW] – Amazon launches even further into Apple’s regulated home turf: “Amazon has launched a more touch-friendly, Web-based iPad Kindle Store. A tablet-optimized Kindle store was available through the HTML5 Kindle Cloud Reader Amazon launched last August, but the new iPad Kindle Store is a standalone Web app. Upon visiting amazon.com/iPadKindleStore from Safari, a pop-up prompts the user to add it to the home screen. This is the most seamless way for Kindle users to buy books on the iPad. Apple’s in-app purchasing rules prevent e-book sellers from offering stores in their native apps (without giving Apple a 30% cut). The route around that was to include a link to the Web store inside the native reader app. Last July, Apple forced Amazon and other e-reader apps to remove this link, so users of e-book platforms other than Apple’s iBooks must buy their books in the browser, in a separate place from where they read.”
  • Search, plus Your World [Inside Google Search]- Google adds more personalisation with “Search, plus Your World” which heavily (but OPTIONALLY) integrates Google+ and other social search results into the first page results when searching Google (if signed in to Google+).Twitter (and presumably Facebook) are unhappy since this competes with their social search roles, but Google have responded that this seems a bit rich since Twitter refused to let Google pay to index Twitter in realtime.
  • Angry Birds named most downloaded paid app [Think Digit] – “Rovio’s Angry Birds has been named the most downloaded paid app for the smartphones and tablets in 2011. According to research firm Distimo, Angry Birds was downloaded more than any other application across all major operating systems including Android, iOS, Windows Phone and others. The only platform missing out on the list is BlackBerry. However, the game was recently made available on the BlackBerry’s App World. Angry Birds was followed by Fruit Ninja, while another variant of Angry Birds, Angry Birds Season grabbed the third spot on the list of the paid apps for the year 2011. Among the free apps, Facebook grabbed the top spot, while Pandora Radio followed at the second spot. The free versions of Word with Friends and Angry Birds remained on third and fourth position respectively. The Distimo report covers data collected from January to November 2011. The report has various notable findings such as Apple App Store has four times more revenue than Google’s Android Market.”
  • Digital Music Sales Surpass Physical Music Sales For the First Time Ever [Moneyland | TIME.com] – “Last year, for the first time in history, digital music sales exceeded physical sales, according to a newly released Nielsen/Billboard report cited by CNNMoney. In 2011, digital music sales climbed past physical sales to take a 50.3% market share of all music purchases. In a continuation of a multi-year trend, digital sales increased by 8.4% from 2010, while physical sales declined 5%.
    In the decade since Apple launched its iTunes music store, a host of digital music ventures have appeared, with varying degrees of success. iTunes remains the market leader but faces increasing competition from upstarts like Rdio, Spotify and Pandora, which went public earlier this year.”
  • Angry Birds bags 6.5m Christmas Day downloads [guardian.co.uk] – Rovio Mobile says its three Angry Birds games generated 6.5m downloads on Christmas Day alone. The company’s vice president of franchise development Ville Heijari revealed the milestone to All Things Digital, while promising new games in the year ahead. “We’re really excited to have such a massive number of new people get acquainted with Angry Birds over the holidays – we have exciting new releases lined up for 2012, and can’t wait to introduce them to the public,” said Heijari. He did not break down the 6.5m figure by game – Angry Birds, Angry Birds Seasons and Angry Birds Rio are the three available titles – nor did he split them out by platform. While the lion’s share are likely to have come from iOS and Android, Angry Birds is also available on Windows Phone, while all three games are available for Nokia handsets and RIM’s BlackBerry PlayBook tablet.” Angry Birds was downloaded more than 600 million times in 2011, with over a million branded toy and shirt sales each month.
  • Facebook Blamed For a Third of British Divorces [MediaCity] – “So Facebook is again at the other end of the blame-hammer, this time for precipitating about a third of divorces in Britain. The stats come from a website- the UK’s Divorce-Online, and cull stats from 5,000 divorce petitions. The same stats were pulled in 2009, and at that time, Facebook made an appearance in 20% of the petitions. Infidelity-related complaints were a forerunner, along with using Facebook walls to make nasty comments about soon to be exes.”
  • The PostSecret App is Now Closed [PostSecret] – The PostSecret App (iPhone/iPad) closes after anonymous posts and comments prove unmanageable as part of a confessional community. (The closed app is now dubbed an “experimental community” that failed. Despite being a paid app, there is no mention, or apology, to those who paid for it in good faith.) From the PostSecret blog: “Like the PostSecret Blog, the App was designed so each secret was absolutely anonymous. Unfortunately, that absolute anonymity made it very challenging to permanently remove determined users with malicious intent. 99% of the secrets created were in the spirit of PostSecret. Unfortunately, the scale of secrets was so large that even 1% of bad content was overwhelming for our dedicated team of volunteer moderators who worked 24 hours a day 7 days a week removing content that was not just pornographic but also gruesome and at times threatening.”
  • Year in Review: 2011 in Numbers [Instagram] – “We’ve seen the Instagram community grow from 1 million to over 15 million users in 2011. To celebrate, we’re recapping the year’s activity in our Year in Review series.
    Accounts
    1 million: The number of accounts on Jan 1, 2011.
    15 million (and counting): The number of accounts on Jan 1, 2012.
    Photos
    3: The average number of photos uploaded per second, one year ago.
    60: The average number of photos uploaded per second, today.
    400 million: The total number of photos shared on Instagram so far.”
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takethislollipop.com: Creepy Personalised Facebook Stalker Short Film!

Posted by on October 20, 2011 4 comments

Fullscreen capture 20102011 23544 PM.bmp

Just in time for All Hallow’s Eve comes takethislollipop.com an extremely clever and deeply unsettling personalised short film experience. The short asks you to share your Facebook data, then imports images, personal details and geographic information to customize a stalking experience just for you! The resulting short (which takes just a few seconds to generate) uses very clever graphics and a recognisable but well-shot set-up that would be right at home in one of the endless torture porn movies gracing cinemas in the last few years. It’s all about you, and a very creepy guy who has decided to come and find you …

Fullscreen capture 20102011 23650 PM.bmp

I can’t imagine Take This Lollipop will do much to ease fears about cyberstalking, nor will it win fans who hold privacy concerns (the film DOES access all of your Facebook data – they promise not to keep it, but I revoked the app’s access as soon as I’d seen the short). It is, however, VERY effective.  It’s also fun to imagine this stalker is an advertising executive who works closely with Facebook … Smile with tongue out

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Digital Culture Links: September 21st 2011

Posted by on September 21, 2011 1 comment

Links for September 7th 2011 through September 21st 2011:

  • Game over for Japanese teens as grey gamblers take prime slot at arcades [News.com.au] – “The country which gave the world classic arcade games such as “Space Invaders” and “PacMan” is facing a demographic crisis, with a dwindling birth rate and ever-swelling numbers of elderly people. So Japan’s amusement arcades, once an exclusive resort of youth, are increasingly becoming the abode of the old, The (London) Times said today. According to the Hello Taito game centre in the Tokyo suburb of Kameari, as many as 90 per cent of its weekday visitors are over 60 years old. In an effort to encourage elderly customers, the company is making concerted efforts to appeal to this unfamiliar demographic. Metal stools have been replaced by benches covered with old-fashioned tatami mats. Seaweed tea, popular among retired people, is provided free, as well as blankets and reading glasses. Even the deafening noises emitted by the arcade machines have been turned down to a minimum out of consideration for geriatric sensibilities.”
  • Ctrl-Z new media philosophy – New broadly-themed and inclusive academic journal looking for submissions under the broad umbrella of “New Media Philosophy”.
  • Harried, underpaid staff plan to flee the sector [The Australian] – *sigh* “Two in five academics under the age of 30 plan to leave Australian higher education within the next five to 10 years because of high levels of dissatisfaction caused by lack of job security, poor pay and mountains of paperwork and red tape. And for those aged between 30 and 40, the figure is one in three. Dissatisfaction and insecurity are so rife among casual and sessional staff that a new report for the Department of Education, Employment and Workplace Relations estimates that close to half the academic workforce will retire, move to an overseas university or leave higher education altogether within the next decade.”
  • Online gamers crack AIDS enzyme puzzle [The Age] – Collaborative online gamers manage to crack a crucial enzyme which is key to combating HIV. This is tangible evidence of collective intelligence of game players when usefully directed and harnessed.
  • danah boyd | apophenia » Guilt Through Algorithmic Association – How algorithms can make someone look guilty or attached to something, even if it’s only other searchers making that connection: “You’re a 16-year-old Muslim kid in America. Say your name is Mohammad Abdullah. Your schoolmates are convinced that you’re a terrorist. They keep typing in Google queries likes “is Mohammad Abdullah a terrorist?” and “Mohammad Abdullah al Qaeda.” Google’s search engine learns. All of a sudden, auto-complete starts suggesting terms like “Al Qaeda” as the next term in relation to your name. You know that colleges are looking up your name and you’re afraid of the impression that they might get based on that auto-complete. You are already getting hostile comments in your hometown, a decidedly anti-Muslim environment. You know that you have nothing to do with Al Qaeda, but Google gives the impression that you do. And people are drawing that conclusion. You write to Google but nothing comes of it. What do you do? This is guilt through algorithmic association.”
  • Marilyn Monroe, Grace Kelly and Marlene Dietrich join Charlize Theron in new Dior J’Adore advert [Mail Online] – Marilyn Monroe, Grace Kelly and Marlene Dietrich all posthumously join Charlize Theron in a new perfume advertisement thanks to the plasticity of computer generated imagery.
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Digital Culture Links: August 10th 2011

Posted by on August 10, 2011 No comments

Links for August 6th 2011 through August 10th 2011:

  • Gamification is Bullshit [Ian Bogost] – Bogost gets straight to the point: “In his short treatise On Bullshit, the moral philosopher Harry Frankfurt gives us a useful theory of bullshit. We normally think of bullshit as a synonym—albeit a somewhat vulgar one—for lies or deceit. But Frankfurt argues that bullshit has nothing to do with truth. Rather, bullshit is used to conceal, to impress or to coerce. Unlike liars, bullshitters have no use for the truth. All that matters to them is hiding their ignorance or bringing about their own benefit. Gamification is bullshit. I’m not being flip or glib or provocative. I’m speaking philosophically. More specifically, gamification is marketing bullshit, invented by consultants as a means to capture the wild, coveted beast that is videogames and to domesticate it for use in the grey, hopeless wasteland of big business, where bullshit already reigns anyway.”
  • London Police Use Flickr to Identify Looters [NYTimes.com] – “As rioting continues to roil the streets of London, local police forces are turning to the Web to help unmask those involved in the torching and looting. On Tuesday, the Metropolitan Police of London posted a set of photos on Flickr showing people they believed to be participants in the riots. Right now the images are primarily from the Croydon and West Norwood neighborhoods in south London, although the site says that more will be posted soon. With the initiative, called Operation Withern, the police are asking the public to identify anyone they recognize from photographs captured by CCTV surveillance cameras in areas where stores were looted. They say on the Flickr page that they hope to “bring to justice those who have committed violent and criminal acts.””
  • Real name sites are necessarily inadequate for free speech [Bernie Hogan] – Important take on real names: “Offline people say things appropriate to the group they are in. That doesn’t mean they are two-faced, insincere or liars. It means people are context aware. People observe walls, clocks, furniture, fashion and music. These things guide us as to the appropriate way of acting. The guy writing his novel at the bar on Friday night is out-of-place. The guy who shows up to work drunk on Monday morning has a problem. Offline people don’t have to worry about their real name, because their behavior is tied to the context and the impressions the foster in that context. In fact, I’ll say that even more strongly – if your speech is not confined to the context you are in – but available to a potentially unknowable audience – you are online. This is why real name sites are necessarily inadequate. They deny individuals the right to be context-specific. They turn the performance of impression management into the process of curation.”
  • How Blackberry, not Twitter, fuelled the fire under London’s riots [Tech Crunch] – All ‘social media caused it’ reports are exaggerated, but it is noteworthy that Blackberries are popular for communication in this context specificially because they are encrupted and not open: “Over the weekend parts of London descended into chaos as riots and looting spread after a protest organised around the yet unexplained shooting of a man by Police. Of course, there was huge amounts of chatter on social networks like Facebook and Twitter, with the latter coming under enormous amounts of criticism from the UK press for fuelling the fire. But while Twitter has largely been the venue of spectators to violence and is a handy public venue for journalists to observe, it would appear the non-public BlackBerry BBM messaging network has been the method of choice for organising it.”
  • Facebook’s Photo Archive Can Be Used for Face Recognition in Real Life – “Facebook has had its share of problems over face recognition — a feature that connects a photo of a person’s face with their Facebook profile, making it easier to tag people in photos — but researchers from Heinz College, Carnegie Mellon University recently proved that Facebook’s vast photo archive can be used to identify people on the street, too. [...] They used publicly available data — photos from Facebook profiles of students — and then used face recognition technology to recognize these students as they look into a web camera. The results? Using a database of 25,000 photos taken from Facebook profiles, the authors’ face recognition software correctly identified 31 percent of the students after fewer than three (on average) quick comparisons. In another test, the authors took photos from 277,978 Facebook profiles and compared them to nearly 6,000 profiles from an unnamed dating Web site, managing to identify approximately 10 percent of the site’s members.”
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Old Spice Guy … versus Fabio?!?

Posted by on July 27, 2011 1 comment

Mustafa_Fabio

It has been just over a year since Isaiah Mustafa’s Old Spice Man character moved from traditional advertising spaces and conquered the internet with the fantastic rolling campaign of YouTube ‘reply’ videos. I am a huge fan of that 2010 campaign and think it’s still one of the best examples of a dusty brand embracing participatory culture completely and reaping the rewards. This week, the next iteration in that social media campaign has kicked off, with cultural manhood cliché Fabio attempting to wrestle away Mustafa’s Old Spice man crown. Mustafa accepted the challenge and now a ‘battle’ rages ‘Live at Internet Stadium’ with the two both replying to challenges and comments from participants online.

Commentators have already jumped on this as an example of advertising embracing transmedia storytelling in what seems a quite meaningful way. For example, Hypervocal comments:

We don’t know how this will all play out today, but the Old Spice Guy campaign has now transcended mere advertising into the realm of long form digital storytelling. It’s fairly incredible what Old Spice and W+K have established. We’re seeing a full-on social media duel unfold across Twitter and YouTube that doubles as a quasi-advertising campaign (except that nobody cares about the Old Spice connection, they care about the characters and story) — people are being called out directly on both platforms, dates and times for the duel were announced, and tweets and videos will surely be published in a real-time, but coordinated, environment later today.

I agree that this has transcended traditional advertising, but in doing so it asks to be judged in terms of storytelling, not just advertising. Now perhaps I’m not the right person to ‘get’ this duel; I’ve never found Fabio a convincing character and just don’t find him funny. (Nor it seems does the internet; his challenge has more ‘dislikes’ than likes, but Mustafa’s reply is almost entirely ‘liked’.) However, for me, as a narrative experience, the Old Spice campaign has jumped the shark. The ‘duel’ doesn’t appear to be over yet, and perhaps I’ll be won over, but for now both the manly men vying for the Old Spice crown seem burdened by their roles, not excited by it. Fabio is a weary icon at best, and Mustafa’s lines just aren’t as funny as last year.

Live_at_Internet_Stadium

Mano_A_Mano_in_El_Bano

Update: Surprising no one, the Old Spice guy (Mustafa) won the ‘duel’, but the pathway there, through numerous odd videos, was a bizarre one, even by internet standards. Just watch the final showdown video to see odd things really got:

OldSpice_Fabio_Winner

Update 2: YouTube have run the numbers, and the Old Spice Guy versus Fabio videos (over 100 of them) clocked up 22 million views in a week, with the viewing peaking with just over 5 million views in a single day.

OldSpice_Graph

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Digital Culture Links: July 12th 2011

Posted by on July 12, 2011 1 comment

Links for July 5th 2011 through July 12th 2011:

  • China’s first ‘virtual property’ insurance launched for online gaming sector [Global Times] – “A Chinese insurance company has unveiled a new type of “virtual property” insurance that might be the first of its kind in the world. The new service, tailored for online game players, was jointly launched by Sunshine Insurance Group Corporation and online game operator and manufacturer Gamebar. The two companies agreed to create the virtual property insurance amid an increasing number of disputes between online game operators and their customers, often related to the loss or theft of players’ “virtual property” such as “land” and “currency.” Over 300 million people engage in online gaming in China, and these players sometimes become involved in arguments with game operators due to the loss of property.” [Via]
  • First lesson of viral video: No monkey business [Online Video News] – “Apes with assault rifles are just a bad idea: That’s the lesson 20th Century Fox wanted to convey with a viral video it published on YouTube last week. The video shows a group of soldiers from an unidentified African country having some fun with a chimpanzee. Then one of the soldiers hands the ape an AK-47, and the animal takes aim at the soldiers. The clip is a viral video ad for the upcoming Rise of the Planet of the Apes movie, complete with a semi-authentic and amateurish look and some subtle branding that identifies it as content of the “20th Century Fox Research Library.” And so far it has been a success, if you only measure view counts: The video has attracted more than 4.5 million views since being published last Wednesday. But a look at the YouTube comment section tells a different story: A substantial number of commenters take the opportunity to drop the n-word, compare black people to monkeys or publish other kinds of racial slurs.”
  • Fifty Million [Matt Mullenweg] – On July 11, 2001, Worpress “passed over 50,000,000 websites, blogs, portfolios, stores, pet projects, and of course cat websites powered by WordPress.” That’s a lot! :)
  • Smartphone Adoption and Usage – 11 July 2011 [Pew Research Center's Internet & American Life Project] – “In its first standalone measure of smartphone ownership, the Pew Internet Project finds that one third of American adults – 35% – own smartphones. The Project’s May survey found that 83% of US adults have a cell phone of some kind, and that 42% of them own a smartphone. That translates into 35% of all adults. [...] Some 87% of smartphone owners access the internet or email on their handheld, including two-thirds (68%) who do so on a typical day. When asked what device they normally use to access the internet, 25% of smartphone owners say that they mostly go online using their phone, rather than with a computer.” [Full Report PDF]
  • Apple App Store: 15 Billion Downloads & Counting [Mashable] – “Apple’s App Store has generated 15 billion downloads since its launch in July 2008, Apple has announced. The App Store now offers more than 425,000 apps, 100,000 of which are created specifically for Apple’s tablet, the iPad. Apple has paid developers more than $2.5 billion to date. Given Apple’s 30/70 revenue split with app developers, that means Apple itself has netted more than $1 billion directly from app sales. In January 2010, the App Store surpassed 3 billion downloads, and in January 2011, Apple announced that the App Store surpassed 10 billion downloads. It took Apple’s App Store only six months to jump from 10 billion to 15 billion downloads.”
  • Zynga Launches PrivacyVille, a Gamified Version of Its Privacy Policies [Inside Social Games] – Gamification of Zynga’s privacy policy! “As Zynga edges closer to its initial public offering, the social game developer seems concerned with educating the masses both on social game revenue models and on the actual fine print of social game privacy policies. Today, the company announces PrivacyVille, an interactive walkthrough of its privacy policies that rewards participants with zPoints to spend in gift network RewardVille. The experience can be clicked through in about two minutes, with each structure on the CityVille-like map representing a different component of Zynga’s privacy policy. The tutorial text seems to stress to readers that Zynga will collect players’ information from Facebook and from mobile devices and share it with third-party service providers, the legal system in the case of a court ordered disclosure, and with other players in cases where a player’s icon displays a link back to their Facebook account.”
  • Natalie Tran: Down Under’s Top YouTuber Considers Her Next Move [Forbes] – Quick profile of Natalie Tran, the person behind Australia’s most subscribed to YouTube channel (communitychannel): “Around the world, young adults like Natalie Tran are facing a key moment in their lives: they’ve been graduated from university and are examining the success and failures of their academic years to decide which direction to take their careers. It’s just that most of those students have not built an international fan-base at this point. Tran, 23, has. The Sydney, Australia resident recently received her Digital Media degree from the University of New South Wales. I hope she got at least one high mark for this fact: Tran is Australia’s most-subscribed-to YouTuber. Over the past five years, her “communitychannel” has amassed nearly 1 million subscribers and her videos have garnered nearly 400 million upload views. Reasons: Smart, funny, quirky, beautiful. Why complicate matters?”
  • Google Realtime goes dark after Twitter agreement expires [VentureBeat] – “Google has taken its powerful Realtime search product offline after a 2009 agreement to display up-to-the-minute Twitter results expired. The shutdown of Realtime comes just as Google is in the process of rolling out Google+, its new social networking initiative that competes with Twitter. Google said it planned to relaunch Realtime search after retooling it and adding in Google+ results. “Since October of 2009, we have had an agreement with Twitter to include their updates in our search results through a special feed, and that agreement expired on July 2,” Google told Search Engine Land. “While we will not have access to this special feed from Twitter, information on Twitter that’s publicly available to our crawlers will still be searchable and discoverable on Google. Our vision is to have google.com/realtime include Google+ information along with other realtime data from a variety of sources.””
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The Old Spice Super Fan and Insanely Clever Marketing (Updated)

Posted by on February 4, 2011 4 comments

You probably remember last year’s amazing Old Spice social media campaign (details here and here) in which the man from the ads started replying to people’s comments on YouTube. It was incredibly well put together and the most endearing and genuine use of social media for marketing to date. In a really clever move, after announcing that newly crafted ads were coming soon, the marketing team decided the best way to share the first new ad would be to give the link to just one fan and let them decide how/when/if to share it.  Here’s Isaiah Mustafa in his Old Spice Guy persona looking for his Super Fan:

 

And here’s the just announced winning reply, a very endearing parody from teenager Chris Gatewood (@chrisscross):

Having a teenage winner is a slick move, since it really targets the aging Old Spice brand at a youthful demographic. It’s also a little risky, but acknowledging the importance and power of Old Spice’s fans (fans of the videos, and thus fans of the brand, even if not yet prominent users) is important and will endear the brand even further. The risk, and probably reward, comes in giving Chris Gatewood the only link to the new Old Spice advertisement, which a lot of people are waiting to see. If Chris uses this opportunity, it’ll certainly drive traffic to his twitter page and elsewhere.  For the Old Spice folks, it really empowers one fan and encourages others to see Old Spice once again as truly interacting with their fans/consumers rather than just talking at them (as 90% of online brands tend to do).

Now, it’s certainly true that the largest single audience will be when the Old Spice ad plays during the US Superbowl (which is the peak ratings event in the US, and also where their most expensive ads usually debut), but reaching out to the online fans first is still a clever move.  Here’s the hilariously kitsch video of the Old Spice Man calling Chris to tell him he’s going to posses the only link to the new Old Spice video in the entire universe for the next three days:

And if you want to see the new Old Spice ad … I guess you’ll have to follow Chris Gatewood on Twitter and wait for him to share a link. :)

Update: Chris has shared the link, so here’s the brand new Old Spice ad “Scent Vacation”:

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Digital Culture Links: February 1st 2011

Posted by on February 1, 2011 2 comments

Links for January 28th 2011 through February 1st 2011:

  • Apple Moves to Tighten Control of App Store [NYTimes.com] – Apple’s Walled Garden App Store is building even Bigger Walls: “Apple is further tightening its control of the App Store. The company has told some applications developers, including Sony, that they can no longer sell content, like e-books, within their apps, or let customers have access to purchases they have made outside the App Store. Apple rejected Sony’s iPhone application, which would have let people buy and read e-books bought from the Sony Reader Store. Apple told Sony that from now on, all in-app purchases would have to go through Apple, said Steve Haber, president of Sony’s digital reading division. The move could affect companies like Amazon.com and others that sell e-book readers that compete with Apple’s iPad tablet and offer free mobile apps so customers can read their e-book purchases on other devices. An iPad owner, for instance, has not needed to own a Kindle to read Kindle books bought from Amazon. That may now change.”
  • Intel warns of $1bn cost of chip fix [Technology | The Guardian] – Ouch! “The chipmaker Intel has halted shipments of its new Sandy Bridge processors and says it will have to spend a total of $1bn (£600m) fixing a fault, delaying hundreds of new PC models for up to three months and potentially stifling growth in the personal computer market. Launched early in January, the Sandy Bridge chip combines standard processing and graphics units on a single die. But Intel said today it had found flaws in a support chip, called Cougar Point, which would have led to failures over time in connections to hard drives and DVDs. The fault will upset production on more than 500 computer models that were to have used the processors. That in turn will hit the PC industry, which has already been suffering from slowing growth in the US and other regions last year. It could also open the door to Intel’s longstanding rival, AMD, which has a similar processor, named Fusion. After the news AMD shares jumped by 5% in early trading in New York, while Intel shares slid by 1.5%”
  • Wary of Egypt Unrest, China Censors Web [NYTimes.com] – “In another era, China’s leaders might have been content to let discussion of the protests in Egypt float around among private citizens, then fizzle out. But challenges in recent years to authoritarian governments around the globe and violent uprisings in parts of China itself have made Chinese officials increasingly wary of leaving such talk unchecked, especially on the Internet, the medium some officials see as central to fanning the flames of unrest. [...] two of the nation’s biggest online portals — blocked keyword searches of the word “Egypt,” though the mass protests were being discussed on some Internet chat rooms on Monday. The use of “Egypt” has also been blocked on Weibo, the Chinese equivalent of Twitter. Censoring the Internet is not the only approach. The Chinese government has also tried to get out ahead of the discussion, framing the Egyptian protests in a few editorials and articles in state-controlled news publications…”
  • Wikipedia Ponders Its Gender-Skewed Contributions [NYTimes.com] – “About a year ago, the Wikimedia Foundation, the organization that runs Wikipedia, collaborated on a study of Wikipedia’s contributor base and discovered that it was barely 13 percent women; the average age of a contributor was in the mid-20s, according to the study by a joint center of the United Nations University and Maastricht University. Sue Gardner, the executive director of the foundation, has set a goal to raise the share of female contributors to 25 percent by 2015, but she is running up against the traditions of the computer world and an obsessive fact-loving realm that is dominated by men and, some say, uncomfortable for women. Her effort is not diversity for diversity’s sake, she says. “This is about wanting to ensure that the encyclopedia is as good as it could be,” Ms. Gardner said in an interview on Thursday. “The difference between Wikipedia and other editorially created products is that Wikipedians are not professionals, they are only asked to bring what they know.””
  • Google unveils Web-free ‘tweeting’ in Egypt move [AFP] – “Google, in response to the Internet blockade in Egypt, said Monday that it had created a way to post messages to microblogging service Twitter by making telephone calls. Google worked with Twitter and freshly acquired SayNow, a startup specializing in social online voice platforms, to make it possible for anyone to “tweet” by leaving a message at any of three telephone numbers. “Like many people we’ve been glued to the news unfolding in Egypt and thinking of what we could do to help people on the ground,” Google product manager Abdel-Karim Mardini and SayNow co-founder Ujjwal Singh said in a blog post. “Over the weekend we came up with the idea of a speak-to-tweet service — the ability for anyone to tweet using just a voice connection,” they said.”
  • Man jailed over anti-semitic video [ABC News (Australian Broadcasting Corporation)] – “A 39-year-old Perth man has been sentenced to three years’ jail for posting an anti-semitic video on the internet. Brendon Lee O’Connell is the first person in Western Australia to be convicted under the state’s racial vilification laws. A jury found him guilty last week of six offences. O’Connell posted a video on YouTube showing him insulting a young Jewish man in 2009. The video also showed O’Connell standing in front of the Perth Bell Tower telling Jews their days were numbered.”
  • Facebook launches mobile deals [BBC News] – In a very clear challenge to FourSquare: “Facebook is launching a service that lets British users earn discounts from high street businesses. Users who visit participating shops can log in from their mobile phones to receive rewards. Companies, meanwhile can use Facebook Deals as a virtual loyalty card or coupon system. The social network has already lined up promotions with several businesses including Starbucks, Debenhams and mobile network O2. The service ties into Facebook Places, an add-on for mobile phones that launched in 2010 as a way for users to share their location with friends. Users who login to Places via the dedicated Facebook app for the iPhone and handsets running Google’s Android system can update their whereabouts – or “check in” – whenever they visit a variety of shops, restaurants and other venues. With Deals, users will not just be able to tell other people their location, but can also take advantage of any special offers that the retailer has.”
  • Android overtakes Symbian in smartphone sales [Technology | guardian.co.uk] – “Google’s Android overtook the long-time market leader, Nokia’s Symbian, as the world’s most popular smartphone platform in the fourth quarter, according to the research firm Canalys. In total, 32.9m phones running Android were sold to retailers and mobile networks in the fourth quarter of 2010, compared with Symbian’s total sales of 31m in the quarter, the researcher said. In a press release, Canalys noted that Nokia had however retained its lead as the single biggest smartphone vendor, with a 30.6% share of phones shipped. The rise of Android to the top of the smartphone sales chart indicates the popularity of the free operating system with vendors, which do not have to pay a licence fee to use it on their phones.”
  • Angry Birds Go Hollywood [NYTimes.com] – “Angry Birds, the cellphone game that has turned into a cultural phenomenon with 75 million downloads and counting, is lending its wings to a 20th Century Fox movie. To promote the April 15 release of “Rio,” an animated film starring two rare macaws, Fox and Rovio, the small Finnish company behind Angry Birds, said on Friday that Rovio would release Angry Birds Rio. The special edition of the game – the original Angry Birds are kidnapped and taken to Rio – will be made available in March. The announcement was made at an only-in-Hollywood press event on the Fox lot in Los Angeles. As a quartet of Brazilian bongo drummers pounded away on their instruments and reporters guzzled drinks made with Brazilian rum, Jim Gianopulos, co-chairman of Fox Filmed Entertainment, broke the news.”
  • Amazon Kindle e-book downloads outsell paperbacks [BBC News] – “Amazon has announced that in the US it sold more e-books for its Kindle device than it sold paperback books in the last three months of 2010. [...] Amazon announced that in the US since the start of the year it had sold 115 e-book downloads for every 100 paperback books, even excluding its downloads of free books. But it stressed that sales of paperback books were also growing. “Last July we announced that Kindle books had passed hardcovers and predicted that Kindle would surpass paperbacks in the second quarter of this year,” said Amazon boss Jeff Bezos. “So this milestone has come even sooner than we expected – and it’s on top of continued growth in paperback sales.” It has not said how many of its Kindle devices it has sold, but did say that they had overtaken the final book in the Harry Potter series to become the top-selling item in Amazon’s history.”
  • Egypt cuts off internet access [Technology | guardian.co.uk] – “Egypt appears to have cut off almost all access to the internet from inside and outside the country from late on Thursday night, in a move that has concerned observers of the protests that have been building in strength through the week. “According to our analysis, 88% of the ‘Egyptian internet’ has fallen off the internet,” said Andree Toonk at BGPmon, a monitoring site that checks connectivity of countries and networks. “What’s different in this case as compared to other ‘similar’ cases is that all of the major ISP’s seem to be almost completely offline. Whereas in other cases, social media sites such as Facebook and Twitter were typically blocked, in this case the government seems to be taking a shotgun approach by ordering ISPs to stop routing all networks.”"
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Digital Culture Links: December 6th 2010

Posted by on December 6, 2010 2 comments

Links for December 2nd 2010 through December 6th 2010:

  • Facebook Causes One In Five Divorces In US [Link Newspaper] – I think ’causes’ is an overstatement; facilitates, perhaps: “Flirty messages and photographs found on social networking website Facebook are now leading to at least one in five divorces in the US, a survey has revealed. A new survey by the American Academy of Matrimonial Lawyers also says around 80 per cent of divorce lawyers have reported a spike in the number of cases that use social media for evidence of cheating, according to the Daily Mail. Many cases revolve around social media users who get back in touch with ex-girlfriends and lovers they had not heard from in many years. Facebook was by far the biggest offender, with 66 per cent of lawyers citing it as the primary source of evidence in a divorce case. MySpace followed with 15 per cent, Twitter at five per cent and other websites together at 14 per cent.”
  • When Oprah Winfrey educates Yanks on our ‘hip’ McCafes, it’s the dollar talking [News.com.au] – For Oprah, Australia = product placement: “Oprah Winfrey has already given Americans an insight into our culture. This is despite the fact the TV queen some say is the most influential woman in the world doesn’t arrive in Australia until tomorrow. According to Oprah’s Aussie Countdown, which screened to 10 million Americans last week, we Australians call men “blokes”, women “sheilas” and we like to meet up at “hip joints” called McCafes to sip on gourmet coffee. Some of the one-million-strong Australian audience who saw this report on the Ten Network last week were a little surprised to hear of the importance of McCafes to the Australian lifestyle. [...] The Australian asked the Ten Network and McDonald’s about the curious reference and they confirmed McDonald’s was a “broadcast sponsor and had a global arrangement directly with Harpo Productions for the in-program McCafe activity that appeared in Carrie’s segment”. In other words, the segment was paid for and funded by McDonald’s”
  • Labor to back adults-only games classification [ABC News (Australian Broadcasting Corporation)] – Good news: “The Federal Government has announced it will support a push for an adults-only classification for video games. A decision on the matter is expected on Friday at a meeting of the Standing Committee of Attorneys-General. A recent Galaxy survey has found strong support for an R18+ classification, with 80 per cent of people surveyed saying they believed an adult classification was needed, while a government public consultation on the matter received close to 60,000 responses – with 98 per cent in favour of an adult rating. Currently in Australia, games classed above MA15+ are refused classification and cannot be brought into the country. Home Affairs Minister Brendan O’Connor says an adults-only classification would include games with excessive violence or adult themes.”
  • Life on Mars? Not yet. But in the meantime, NASA has found a new kind of life on Earth… [Perth Now] – It’s life, Jim, but its diet is not as we know it: “Lurking in the depths of a California lake is a bacteria that can thrive on arsenic, an explosive discovery that could expand the search for other life on Earth and beyond, researchers have found. The NASA-funded study released today and published in the journal Science redefines what biologists consider the necessary elements for life, currently viewed as carbon, hydrogen, nitrogen, oxygen, phosphorus and sulphur. Not only does the bacteria survive on arsenic, it also grows by incorporating the element into its DNA and cell membranes. “What is new here is arsenic is being used as a building block for the organism,” said Ariel Anbar, co-author of the study. “We have had this idea that life requires these six elements with no exceptions and here it turns out, well maybe there is an exception.”"
  • Making Copyright Work Better Online [Google Public Policy Blog] – From the point of view of digital libertarians, Google just got a bit more evil as they’ve pledged to act on reducing the ease of access to links to allegedly pirate material in their index. Google aren’t removing links (except where a DMCA takedown notice is submitted) but will prevent suspect material appearing in auto-complete, act faster on DMCA takedown notices, more carefully ensure AdSense doesn’t get used for ads pointing to pirated material, and other experiments. So the material is still returned in normal search results unless you’ve got the autocomplete on by default.
  • BBC Plans Subscription-Only U.S. iPlayer On iPad [mocoNews] – “This is huge. The BBC will launch the long-awaited global version of its iPlayer TV catch-up service on a subscription-only basis, and initially only on iPad. The service, carrying BBC shows like Doctor Who on-demand, will likely be very popular in the U.S., generating new income for the BBC back in Britain. The significance of the move is clear – it means the BBC will operate a subscription worldwide media channel that, in time, could become one of its biggest.”
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