Links for May 26th 2010 through May 28th 2010:

• CHART OF THE DAY: The Half-Life Of A YouTube Video Is 6 Days [Business Insider] – “A video on YouTube gets 50% of its views in the first 6 days it is on the site, according to data from analytics firm TubeMogul. After 20 days, a YouTube video has had 75% of its total views. That’s a really short life span for YouTube videos, and it’s probably getting shorter. In 2008, it took 14 days for a video to get 50% of its views and 44 days to get 75% of its views. Why? In the last two years, YouTube has improved its user interface, which helps videos get seen early on. Also, the world has gotten more adept at embedding and sharing videos in real-time via Twitter and Facebook. (And there’s probably more video to choose from.)”
• “Transparency Is Not Enough.” [danah boyd] – danah boyd making the important point that data transparency is only useful if we are also teaching the information literacy to responsibly employ that transparent data: “This is a country built on a mantra that “all [people] are created equal.” Those who are working towards transparency are doing so with this mission in mind. We desperately need an informed citizenry. But getting there is two pronged. We need information transparency and we also need to help people develop the skills to leverage that information to their advantage. And to help society writ large. The Internet radically increases the opportunities for information to be made available which is why we’re all here celebrating Gov2.0. But the Internet does not magically give people the skills they need to interpret the information they see. That’s why I need you. I need you to fight for information literacy alongside information transparency. Both are essential to creating an informed citizenry.”
• Twitter faux pas: 20 dreadful types of tweet [Telegraph] – Yes, this is silly, but there is some insight in there, too: “Twitter is frequently ridiculed by people who have never used the service. But fans of the micro-blogging site are more aware than anyone just how annoying some tweets can be. Below are 20 types of tweet that make our toes curl, from exchanges between celebrities who only engage with each other, to people who will type anything to win an Apple gadget.”
• Facebook to draw local police guidelines [The Age] – “Facebook appears to have bowed to police pressure to draw up a local law enforcement policy but will stop short of installing a police liaison officer in Australia as asked. In a telephone interview yesterday, Facebook US-based director of communications and public affairs Debbie Frost said a liaison team visited Australian authorities including the Attorney-General’s department last week and “was working on local guidelines”.”
• Facebook reveals ‘simplified’ privacy changes [BBC News] – A genuine response to widespread desire for better and more transparent privacy controls, or a half-way measure to ward off a tide of people leaving Facebook and stemming talk of government intervention in the way privacy is managed online? We’ll have to see once the new settings roll out: “Social network Facebook has said it will offer a one-stop shop for privacy settings in response to user concerns. Facebook founder Mark Zuckerberg admitted the settings had “gotten complex” for users. It follows a storm of protest from users over a series of changes on the site that left its members unsure about how public their information had become. “We needed to simplify controls,” he told a press conference. “We want people to be able to share information in the way that they want,” he told BBC News. “Our goal is not to make your information more private or more open.””
• BBC iPlayer integrates Twitter and Facebook [BBC News] – The BBC’s online video service, iPlayer, goes social: “The BBC iPlayer has launched a trial service inviting users to share favourite programmes via social networks such as Facebook and Twitter. People can now choose to log-on to the revamped video player, allowing them to personalise the service and see recommendations based on prior viewing. It will also aggregate content from other broadcasters including Channel 4. Users will also soon be able to chat using Microsoft’s Messenger service while watching live TV streams. “We spent more time designing [the new interface] than building it,” said the BBC’s Anthony Rose, chief technology officer for Project Canvas, a new online broadcast initiative currently under development. “It’s a complete social ecosystem.””